Hook Better Leads: Home Service + Roofing Marketing

One of the biggest problems that electricians face in their marketing is getting themselves out on video! In this episode we talk about some of the strategies that can be used to break through those struggles and make video start working for you!

Tim talks with Todd Dawalt about charging customers for estimates and other smart decisions that will get your business better leads.

Tim chats with Doug and Michelle Myers of Pink Callers about the Shin-Fu method and being able to establish a good pathway into recognizing the difference between cold, warm and hot leads.

Also, they talk about the stages that businesses go through and overcoming the "bottlenecks" that those stages can bring.

Tim chats with Jason Paris of Paris Painting about Traction, the EOS aimed to help entrepreneurs succeed.

Tim talks with Armando Jacox, Jr. about the biggest changes that needed to be made when shifting from heavy canvassing to a more digital approach when reaching out for leads.

Tim connects with Rob Ambrosetti to talk about educating sales and shifting a mindset of "pushing something that nobody needs" to a mindset that is closer to "offering something that anyone could benefit from".

Tim and guest, Lord Joshua Robert Bigger aka Best Damn Roofer, talk about building an audience using the assets of humor and stunts. They also cover the use of reactions and how they have dealt with haters.

Tim talks with Tanner Mullen about creating a better experience for the homeowners as well as "scaling the unscalable" and passing on the craft to the next generation in the craft.

Tim talks with Griffin Roer of Uproer, a performance-driven SEO & SEM agency, about using "wildcard content" to make big leaps in the world of SEO and ranking on Google.

Tim talks with Eric Anderton of Construction Genius about the next generation stepping into the construction industry and the struggles with finding solid employees that have the skill, will and are a cultural fit.