Welcome to Episode 97 of the What the Futures Podcast, your quick guide to better farming decisions, recorded weekly in the UPL studio. This week's episode delves into the 2026 crop rankings with guest experts Eric Gregory from BrettYoung and Chris Anderson from DL Seeds. Host Ryan shares his insights on crop marketing, the challenges of 2026 planning, and reflects on the need for more diversified cropping plans. The episode also touches on farm management tools like John Deere Operations Center and Harvest Profit. Engage with farm stakeholders, pencil out strategies for 2026, and explore deferred bids for better decision-making. Tune in for essential farming insights and practical tips to optimize your next growing season.

00:00 Introduction to 2026 Crop Rankings

02:06 Thanksgiving Reflections and Personal Stories

05:25 Conference Announcements and Application Process

08:44 Market Conditions and Farmer Experiences

18:57 Partnership with BrettYoung

20:00 Interview with Eric Gregory and Chris Anderson

41:44 BrettYoung's Liberty Link Canola Success

43:18 Pod Shattering Resistance Collaboration

46:38 Future Excitement: 2026 and Beyond

51:45 Farmer Engagement and Results Sharing

57:24 Harvest Playlist and Final Thoughts

58:22 Crop Rankings and Concerns for 2026