It’s one thing to tune into the podcast every week, and another to systematically apply all the tips we offer. This episode pieces together the steps while telling a true story by Ad Badger’s CEO, Michael Facchin, as he shares a recent coaching win from a client who reached his ACOS goals quickly.

The steps are easy– review the fundamentals, optimize your bids, control your search terms, trim the fat, and optimize the product budget– but it’s all in the practice.

We’ll see you in The PPC Den!

Highlights

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Host and Executive Producer: Michael Erickson Facchin

Senior Producer: Nancy Lili Gonzalez

Video and Audio Editor: Pedro Moreno