<p> Amazon has revolutionized e-commerce, and this episode dives into the behavioral science behind their success.  From one-click purchasing to Amazon Prime - discover how these features rooted in behavioral science keep customers coming back for more. </p>

Amazon has revolutionized e-commerce, and this episode dives into the behavioral science behind their success. From one-click purchasing to Amazon Prime - discover how these features rooted in behavioral science keep customers coming back for more.

<p>&nbsp;Amazon has revolutionized e-commerce, and this episode dives into the behavioral science behind their success.&nbsp; From one-click purchasing to Amazon Prime - discover how these features rooted in behavioral science keep customers coming back for more.&nbsp;</p>

How Amazon has ruthlessly removed friction to encourage customers to come back for more

The Consumer Behavior Lab is dedicated to teaching marketersacross the United States how behavioral science principles can beapplied to help their brands. By decoding the underlying motivationsof how consumers make decisions, the CBL seeks to make a betterindustry - where both brands and agencies put proven sciencebehind their decision making.

Share How Amazon has ruthlessly removed friction to encourage customers to come back for more

Sign up to save your podcasts

How Amazon has ruthlessly removed friction to encourage customers to come back for more

How Amazon has ruthlessly removed friction to encourage customers to come back for more

More shows like Behavioral Science For Brands: Leveraging behavioral science in brand marketing.

Social Media Marketing Podcast

HBR IdeaCast

The Digital Marketing Podcast

Marketing School - Digital Marketing and Online Marketing Tips

NVIDIA AI Podcast

Masters of Scale

Worklife with Adam Grant

Nudge

The CMO Podcast

Uncensored CMO

Coaching Real Leaders

Marketing Against The Grain

HBR On Strategy

AI Explored

The Room Where It Happened