Tune into this replay of an interview that I did for The Side Hustle Show with Nick Loper.

Here is the episode recap from Nick:

This week's guest took some of the skills she already had and then went out intentionally and found buyers for those skills.

Shannon Weinstein is a CPA (Certified Public Accountant) who turned her fractional CFO (Chief Financial Officer)/tax strategy service at KeepWhatYouEarn.com into a full-time income stream — while still working a full-time job.

Tune in to the Side Hustle Show interview to hear:

1. the low-cost, high-return marketing tactics that Shannon used to start her business

2. how she found her first customers

3. how she took the leap to turn her side hustle into a full-time job

What you'll hear in this episode:

[5:10] How Shannon got over the imposter syndrome.

[10:00] Are there any tools that you use to anticipate these questions that people are asking?

[17:30] What's your typical pricing today?

[25:00] The importance of having a call to action.

[28:40] What do you attribute some of the early growth of the show to?

[41:10] How Shannon divides her time between the content production side of things and the customer service side.

[45:15] The importance of having a cash flow forecast for your business.

[52:20] What's next for the podcast and for the business?

* Related episodes:

Investing in Your Digital Storefront with Lynzee Krohne

Building a Better Financial Future with Marc Russell of BetterWallet

Setting and Measuring Progress Toward Your Business Goals

*Link to Nick's Show: https://podcasts.apple.com/us/podcast/the-side-hustle-show/id655135292

* Find everything you need at https://www.keepwhatyouearn.com

* Questions about this episode? Text me!: https://my.community.com/shannonweinsteincpa

* Chat about this episode in the Keep What You Earn Community – http://keepwhatyouearn.circle.so/

* Hire us: https://www.fitnancialsolutions.com/accounting

* See how much you can save with an S Corp: https://www.keepwhatyouearn.com/keep-what-you-earn-s-corp-calculator

* Find me on IG https://www.instagram.com/shannonkweinstein/

* Meet me face-to-face on YouTube: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ

* Featured in Yahoo Finance! Read more here: https://finance.yahoo.com/news/10-bookkeepers-accountants-watch-2021-113800161.html

The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.