In this week's Q&A, I break down the real tactics that work for growing and monetizing newsletters in 2025. I cover my personal content workflow, why newsletter recommendations are dead, and what actually matters for sponsors beyond list size. I also discuss local newsletters, when to start running paid ads, and the revenue potential at different subscriber levels.

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Episode Questions & Timestamps

00:00 Introduction to weekly Q&A podcast
00:46 How do you draft your newsletter each week?
03:25 How do you curate your best links section?
05:15 What growth tactics worked two years ago that are completely dead now?
07:38 What growth tactics are working right now?
09:19 What's your hot take on local newsletters?
12:28 How do you overcome the fear of starting a media company?
14:10 What metrics matter most for sponsors and list quality?
17:33 When should you start running paid ads?
19:57 How should you approach selling a premium newsletter offer?
26:24 When should you hire someone to help with content?
28:12 What revenue is possible at different subscriber levels?
30:28 Should you be using Beehiiv Boosts or Sparkloop?
32:01 Conclusion and wrap-up