Today, we're chatting with Kat Norton, a.k.a. Miss Excel, on how she grew her Excel training empire to seven figures without the initial use of sales funnels. Kat shares her transition from a corporate job to making waves on TikTok, her strategy for scaling without scarcity, and the shift to a visionary CEO role.

Hear about her intuitive beginnings, her spiritual approach to business, and the impact of embracing authenticity in her content. Get ready for some powerful insights on building a business that lasts!

Since launching Miss Excel in June of 2020, Kat Norton has grown a 7-figure course sales business and a community of over 2 million people across her social media platforms through viral Excel trick videos infused with creativity, music and dance. Her trainings are known to make Excel fun and have been featured in Forbes, Business Insider, Entrepreneur Magazine, CNBC and 50+ global news outlets.

Website: www.miss-excel.comInstagram: https://www.instagram.com/miss.excel/ TikTok: https://www.tiktok.com/@miss.excel

What you'll hear in this episode:

04:55 Self-improvement, manifesting desires, and embracing TikTok.

07:24 Unexpected tech opportunity led to profitable side gig.

10:42 Embrace the idea and put it out.

14:28 Content precedes business idea, find true purpose.

17:48 Excel teaching on TikTok, unique and fun.

19:01 Engaging, fun, and immersive approach to teaching.

22:51 Self-improvement led to rapid business growth.

26:40 Business expansion, sales growth, CEO transition excitement.

If you like this episode, check out:

Investing in Businesses - What You Need to Know

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Pricing Blunders That Could Cost You Thousands

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The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.