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The inspiring journey of Pana Food Truck. Founder Herman Sierra shares how he and his brother brought Venezuelan arepas to California, overcoming setbacks and building a community one customer at a time. Hear about navigating business challenges, keeping the menu authentic (and simple), mastering social media, and the leap from food truck to brick and mortar restaurant. Essential advice for any entrepreneur dreaming of turning culture and passion into success.
Pana Food Truck
More about the episode
Theme Music by Ali Schwartz and Meserole Sound
Learn more about your ad choices. Visit megaphone.fm/adchoices
4.9
4141 ratings
The inspiring journey of Pana Food Truck. Founder Herman Sierra shares how he and his brother brought Venezuelan arepas to California, overcoming setbacks and building a community one customer at a time. Hear about navigating business challenges, keeping the menu authentic (and simple), mastering social media, and the leap from food truck to brick and mortar restaurant. Essential advice for any entrepreneur dreaming of turning culture and passion into success.
Pana Food Truck
More about the episode
Theme Music by Ali Schwartz and Meserole Sound
Learn more about your ad choices. Visit megaphone.fm/adchoices
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