Counsel Cast

How to add AI to your marketing strategy with Simon Kingsnorth


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AI is one of the hottest topics in digital marketing and content creation at the moment – and deservedly so. There is so much power in the technology and what it’s capable of, and it can bring you a lot of ease to your firm.

But will it replace traditional jobs? Is it still necessary to hire out certain roles?

And how can you leverage this AI technology as part of your marketing strategy? How do you identify where in your content creation process makes the most sense to use AI?

Joining me for this conversation is Simon Kingsnorth. Simon is a global marketing expert and best selling author. He is also a keynote speaker and CEO of SK, a global strategic marketing agency.

If you’ve been wanting to test out AI and realize its power within your own practice, you will take away a ton of value from our conversation.

Simon gives listeners actionable tips on:


Resources mentioned in this episode:

  • Sustainable Marketing by Michelle Carville

Connect with Simon here:


Connect with me



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Counsel CastBy Karin Conroy

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