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The first step to building your audience is to find your frequency. What does that mean, “to find your frequency”? Whether it’s building a brand or business, it’s essential to find out what the “woo-woo” person in me describes as a “vibration”— in other words, an emotional appeal meant to reverberate with your target audience or market.
Three Components to Frequency:
(1) Strength- How Strong is your signal?
(2) Spectrum- What’s the spectrum of your signal? What demographic does your brand address, or align with?
(3) Clarity- What’s the clarity of your frequency?
If you want me to answer your question on the podcast, tweet me @davidmeltzer, or email me a video of you asking me a question at [email protected] and I will answer it for a future episode!
Come ask me questions live every Friday at 11:00 am PST / 2:00 pm EST during my Free Training. Text me at (949) 298-2905 or email me [email protected]
By David Meltzer, Entrepreneur.com4.9
18201,820 ratings
The first step to building your audience is to find your frequency. What does that mean, “to find your frequency”? Whether it’s building a brand or business, it’s essential to find out what the “woo-woo” person in me describes as a “vibration”— in other words, an emotional appeal meant to reverberate with your target audience or market.
Three Components to Frequency:
(1) Strength- How Strong is your signal?
(2) Spectrum- What’s the spectrum of your signal? What demographic does your brand address, or align with?
(3) Clarity- What’s the clarity of your frequency?
If you want me to answer your question on the podcast, tweet me @davidmeltzer, or email me a video of you asking me a question at [email protected] and I will answer it for a future episode!
Come ask me questions live every Friday at 11:00 am PST / 2:00 pm EST during my Free Training. Text me at (949) 298-2905 or email me [email protected]

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