Today I'm discussing e-commerce store success on Shopify platform with Google traffic. 

• Get creative with your return policy as you need to stay profitable!
• Why I don't sell on Facebook or Instagram shops!
• Amazon return policy conflicts and my workaround.
• SEO plays a critical role for small businesses to compete online! 
• Leverage higher domain authority sites.
• Focus and promote a single product: optimizing the website, creating topical authority, and improving conversion rates. 

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Thanks for listening!

00:00 Introduction and Welcome
00:15 Background of My E-commerce Store
00:45 Challenges with Amazon and Social Media Shops
01:56 Success with Shopify and Google
03:13 Importance of SEO and Organic Marketing
03:51 Why SEO is Critical for Handmade Sellers
05:29 Leveraging High Domain Authority Sites
06:47 The Power of Topical Authority
08:05 Conversion Rate Optimization (CRO)
09:22 Recap and Key Takeaways
10:08 Invitation to the SEO Challenge
10:54 Conclusion and Farewell

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