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Tope Awotona, CEO of Calendly talks with Alex Theuma about positioning your SaaS and figuring out the messaging, ideal customers, and company structure that come with it. Check out the accompanying blog post to find all the links mentioned during the podcast including a 20% discount code for SaaStock 17 https://www.saastock.com/blog/view/how-to-position-your-saas-with-tope-awotona
Check out the other ways SaaStock is helping SaaS founders move their business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS founders between $100K - $10M ARR who are committed to growth and helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world, bringing together SaaS enthusiasts and experts to discuss the most pressing topics in SaaS (https://local.saastock.com/home)
By The SaaS Revolution Show, Alex Theuma4.4
2828 ratings
Tope Awotona, CEO of Calendly talks with Alex Theuma about positioning your SaaS and figuring out the messaging, ideal customers, and company structure that come with it. Check out the accompanying blog post to find all the links mentioned during the podcast including a 20% discount code for SaaStock 17 https://www.saastock.com/blog/view/how-to-position-your-saas-with-tope-awotona
Check out the other ways SaaStock is helping SaaS founders move their business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS founders between $100K - $10M ARR who are committed to growth and helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world, bringing together SaaS enthusiasts and experts to discuss the most pressing topics in SaaS (https://local.saastock.com/home)

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