How do you raise confident, successful, happy children who use their uniqueness to contribute the most in the world? What kind of family leadership do you need, so that you build strong families? And what is the secret to generational family wealth, really? 

https://www.youtube.com/watch?v=YUGCz2R830g

Parenting is one of the most complex tasks we will ever face. It can feel like a mountain of skills our kids need to gain—everything from arithmetic to writing essays to public speaking to driving to finding their passion, choosing a college, a career, and a mate, to making and managing money, and eventually raising their own family.

Families with money have compounded challenges. That’s because, often, the rising generation is overlooked, falling into the shadow of silence.

We’re talking with Keith Whitaker, an educator who consults with leaders and rising generation members of enterprising families. The last time we had him on the show we discussed his book Complete Family Wealth.

Today we’re exploring the question: how do I parent well and teach my children to become wise stewards of wealth, so that money doesn’t corrupt them? 

So, if you want to help your children to make good decisions as they decide on a college major, choose a career path, find a partner, parent their own children, use and make money, and ultimately serve as the bridge to connect families across generations, you need to hear this one thing. Tune in now!

Table of contentsGenerational Family Wealth: Qualitative WealthHuman CapitalThe Three Stages of LifeCommunicating with Your ChildrenUnderstanding Your ChildrenExamining Your Ideas About MoneyThe Family BusinessGenerational Family Wealth: The Voice of the Rising GenerationYour Hopes vs. Their HopesConnect with Keith:About Keith WhitakerBook A Strategy Call

Generational Family Wealth: Qualitative Wealth

There's quantitative wealth, and then there's qualitative. The former is money—what most people think of as wealth. However, when looking at a unit, in the context of generational family wealth, it's critical to examine qualitative wealth. In other words, we must consider "human capital" as a part of the family's wealth.

Human capital is comprised of personal strengths, passions, and skills that every human possesses. Knowing and fostering human capital as a part of the family wealth system is crucial. This is what helps our children to become well-rounded, capable, and confident people. People who can thrive and carry on the family legacy, for true generational family wealth.

So how do parents help their children grow their human capital?

Human Capital

[5:28] “Even though the context is family, the focus is on individuals, and that goes back to another principle we have. Our own thinking about family wealth is that really great families or healthy families are made up of great or healthy individuals. So sometimes, especially in the context of large financial wealth, people have a tendency to focus on the family. Having a hundred-year family plan, having a hundred-year constitution, talking about family values–-all of those things are important, but they really pale in comparison to the importance of helping each individual in that family grow and be as healthy as strong, as confident in him or herself as can be.”

Without fostering individual confidence and capability, you can have all of the documents and mission statements in the world, and they will simply be words. You must raise children who feel heard, and can develop their own unique abilities in a way that serves the family's greater purpose.

Keith suggests you ask yourself what good parenting is? This question is important regardless of wealth because every family involves parenting. Only then can you layer on the aspects of parenting with wealth involved.

The foundation of this conversation is good parenting, and what that looks like to you. Then you can introduce special considerations tha...