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In this episode, I break down some of the biggest misconceptions about Etsy SEO and share what's really happening behind the scenes when you see successful listings that "break the rules." I'll talk through examples of when standard SEO advice doesn't apply, why some listings succeed without longtail keywords, and how ads, blogs, or outside promotion play a major role. I also walk through four Etsy keyword strategies, explain when and why to repeat keywords in your tags, and give my take on when it's okay to bend the rules to match your niche or goals. You'll also learn about writing effective alt text for accessibility and SEO—plus how to use ChatGPT prompts for smarter product descriptions.

What you'll learn in this video:

• Why some Etsy listings succeed with "bad" SEO

• How Facebook ads and blogs impact visibility

• Four Etsy SEO keyword/tag strategies explained

• When to repeat keywords (even if "they" say not to)

• How to write alt text for both SEO and accessibility

• Smart ways to use ChatGPT for alt text and listings