When we are deciding whether we want to do business with somebody, we need to know who they are. We don’t just buy something or hire someone without thinking about it, we need to have spent some quality time with them first.

The great news is that quality time is quality time – it doesn’t matter whether it’s in-person or through a screen… that’s where content repurposing comes into it.

Content repurposing helps you take your core message and explode it, reaching people in more places in different formats, all while staying true to what your business is about.

If you’re tired of business lunches, golf courses, and stale breakfasts at networking events, content repurposing might just be the savior you’ve been waiting for!

Listen to this episode to find out about:

• Why it’s important to put in the hours with your audience
• Why quality time doesn’t have to be spent in person
• How you can map out the time your audience spends with you

Important Links & Mentions:

• Content Repurposing and the Importance of Consistent Messaging
• 5 Ways to Repurpose Content for Lead Generation
• The Content 10x book

To listen to this podcast episode and read the blog post, click here.