Research shows a clear link between digital maturity and HR's strategic influence — organizations with high maturity are twice as likely to have HR seen as strategic. Yet Nordic organizations score just 2.9 out of 5, and only 7% report advanced HR digitalization. The gap isn't willingness — it's exposure.

Anna Carlsson breaks down different types of events HR professionals should know about, from local conferences and international HR tech shows to community meetups and vendor events. She shares a three-horizon framework for choosing the right mix, explains the difference between paid and free events, and uses data from the Nordic HR Trends and Tech Report and Sapient Insights Group's 28th Annual HR Systems Survey to build a concrete business case for getting budget.