The Higher Ed Marketer

I Want to See the Dorm Room: Marketing Insights From Guy Kawasaki


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Guy Kawasaki">Guy Kawasaki has been a marketing icon since his early days with Apple spreading the word of a product that’s now synonymous with personal computing, Macintosh. Today, the best-selling author and host of the Remarkable People">Remarkable People podcast is the Chief Evangelist for Canva">Canva.

Guy talks with us about why his fandom made him a perfect fit with Canva and how their product puts the power of design right into marketers’ and students’ hands.

And you won’t want to miss Guy’s thoughts on campus tours.

Tune in to hear how Canva can democratize your school’s marketing communications!   

Join us as we discuss:


- How Canva’s ease of use levels the marketing playing field (5:52)

- Empowering students with accessible digital tools (14:04)

- Why Guy believes ChatGPT and AI will be a force for good (19:59)

- Secret shopping your school’s product, including campus tours (27:16)

Check out these resources we mentioned during the podcast:


- Remarkable People">Remarkable People

- Canva">Canva

- Force for Good">Force for Good

- The Art of the Start 2.0">The Art of the Start 2.0

- The Art of Social Media">The Art of Social Media

- Guy Kawasaki">Guy Kawasaki

To hear this interview and many more like it, subscribe on Apple Podcasts">Apple Podcasts, Spotify">Spotify, or our website">our website or search for The Higher Ed Marketer in your favorite podcast player.

 


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