Wine lovers will be familiar with Bordeaux, Bourgogne and Beaujolais. These wines are all symbols of French culture, celebrated worldwide. Yet over the past 60 years, wine consumption has dropped by 70 percent in France. Reds, in particular, have been given the cold shoulder – even abroad. So why are consumers changing their habits? How can winemakers in south-western France survive? Some are even forced to tear up their vineyards and seek compensation from the French government and EU. Our team reports.