Influence Every Day

In this episode, Dr. Ed Tori explores the transformative power of pattern interrupts and how they can inspire profound change in our lives. Using the compelling story of Alfred Nobel reading his own obituary—“The Merchant of Death is Dead”—Dr. Tori illustrates how a single shocking moment can pivot a life’s purpose. If you’ve ever driven somewhere and realized you don’t remember the journey or laughed at an unexpected punchline, you’ve experienced the power of patterns—and the interruptions that break them.

If today’s episode inspired you, share it with someone who needs a little nudge to break out of their patterns. Don’t forget to subscribe, rate, and review the show to help others discover The Influence Every Day Show!

Episode 033 - "Remarkable"

In today’s episode of The Influence Every Day Show, Dr. Ed Tori explores the power of recognizing the remarkable actions of others. When we notice someone doing something extraordinary, we face a choice: stay silent, acknowledge it internally, or truly amplify it. Dr. Tori delves into one of his seven simple rules of influence—to remark about the remarkables (to a third party). Sharing compliments with someone important to the person being praised can have profound ripple effects, building rapport across relationships and reinforcing positive behaviors.

Key Takeaways:

Quote of the Episode: "If somebody does something remarkable, remark about it. Seth Godin said, ‘Remarkable is a choice.’ Let’s honor that choice by sharing their actions with others.”

Who can you recognize today? Tell someone important to them, and watch the influence unfold.

For more insights and a community dedicated to honing influence skills, visit InfluenceBookClub.com.

Have you ever worked with someone who never gave credit where it was due? How did it feel?

In this episode, we dive into a powerful idea: Credit is infinitely divisible. Sharing credit doesn’t take anything away from you—it only strengthens your team, your relationships, and your reputation.

After listening, think about someone who deserves credit today. Take a moment to pull them aside, express your gratitude, and let them know the specific ways they’ve made a difference. Tune in, and learn why giving credit is a leadership superpower that you can use every day.

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In this episode, Dr. Ed Tori dives into an unconventional but powerful perspective on change: that actions can shape our thoughts, sometimes more profoundly than the reverse. While many self-help messages focus on shifting our mindset to drive behavior, Dr. Tori explores the overlooked approach of using action as a catalyst for internal transformation. Drawing on insights from thought leaders like Amy Cuddy, William James, and Robert Cialdini, this episode reveals why small, intentional actions may be the key to lasting growth in influence, leadership, and personal development.

If you’re ready to dive deeper into actionable influence skills, join the Influence Book Club at InfluenceBookClub.com. Be part of a community that translates knowledge into impactful behaviors, transforming influence from theory to practice.

Think of one small action you can take today to influence your mindset. Strike a power pose, put on a smile, or take one step toward a long-term goal. Notice the shift that a single behavior can have on your thoughts and emotions.

If you enjoyed this episode, please leave a review and share it with someone who needs a boost in influence. Every recommendation helps grow our community of people committed to influencing for good.

Welcome back to The Influence Every Day Show with Dr. Ed Tori! In this episode, Dr. Tori breaks down the common misconception of “working the room” at networking events and shares his refreshing, service-oriented approach instead. He recalls a conversation with a colleague who admired his networking skills but was surprised when Dr. Tori revealed that he doesn’t actually work the room—he serves it.

Instead of focusing on what he can gain, Dr. Tori looks for people who are uncomfortable and makes it his mission to help them feel at ease. This mindset of genuine service creates natural, meaningful connections and builds rapport effortlessly.

Dr. Tori also delves into the concept of “hypnotic gifts” from the world of conversational hypnotherapy, showing how small, intentional interactions can spark life-changing moments for others. By gamifying his approach to serving others, Dr. Tori turns every interaction—whether at a networking event, in line at the grocery store, or at the dinner table—into an opportunity to practice and improve his influence skills.

This episode will shift the way you think about networking and leave you with actionable strategies to create meaningful connections while elevating your influence. Next time you’re at a networking event, don’t ask yourself, “Who can benefit me?” Instead, ask, “Who can I serve?”

Enjoyed today’s episode? Share it with someone who needs to hear this! Don’t forget to rate and review The Influence Every Day Show. Your feedback helps us reach and influence more people for good.

Now, go out and influence for good—every day.

In this episode of The Influence Every Day Show, Dr. Ed Tori reveals a powerful technique to keep your audience engaged, whether you're giving a keynote, leading a meeting, or having a one-on-one conversation: bouncing.

Based on his decades of experience in influence and communication, Dr. Tori explains how varying your pace, tone, stories, and emotional energy can make time fly for your audience—leaving them captivated and wanting more.

Drawing insights from a recent talk at the Lesher Center for the Arts, where public speakers praised his ability to shift from calm storytelling to rapid-fire slides, Dr. Tori explains how bouncing between different emotional and intellectual spaces can create an unforgettable experience.

If you’ve ever struggled to keep people engaged, this episode will help you break free from the monotony and turn every conversation or presentation into a dynamic experience. Dr. Tori also touches on professional insights for public speakers and storytellers, referencing a mini-course he created for his Capstone students (DrTori.com/capstone) and how professionals can make their presentations memorable.

In this compelling episode, Dr. Tori dives deep into an unexpected revelation shared by a hairdresser: parents are increasingly shedding tears while watching their children in the hairdresser’s chair. What’s causing these tears? The answer may surprise you: it’s not the haircut—it’s the rare moment of uninterrupted eye contact between parent and child.

Dr. Tori explores the profound implications of this moment, especially in a world where digital devices dominate our attention. He shares insights on how technology has shifted not just our work but also our relationships, and how we can combat the disconnection it creates by being deliberate in our interactions.

Take a moment today to put down your device and make meaningful eye contact with someone you care about. Be deliberate in your conversations and listen with intention.

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If you found this episode impactful, share it with someone who needs to hear it. Remember, the Influence Every Day podcast is free, and we don’t run ads. Your support in spreading the word helps us continue sharing this message and influencing for good.

Want to master influence and communication? Dr. Tori has already distilled the best lessons for you. Join the *Influence Book Club* and take your skills to the next level! Check it out at [InfluenceBookClub.com].

Check out Dr. Tori's explanation of TING (the Chinese word "to listen") - just look at the symbol, it will change your interactions... maybe forever. [DrTori.com/ting]

Love the show? Please take a moment to rate and review it. Your feedback helps us reach more people and continue to share valuable insights.

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Go forth and influence for good. Every day.

Host: Dr. Ed Tori
Podcast: Influence Every Day
Episode: 027

In this episode, Dr. Ed Tori explores how a key forensic principle—Locard's Principle, also known as the "exchange principle"—can radically change the way we view our relationships. Locard's Principle teaches that "every contact leaves a trace," a concept used in solving crimes, but Dr. Tori applies it to our everyday interactions. Whether you're at home, at work, or in your community, every interaction leaves an emotional or psychological trace on the people around you.

Dr. Tori breaks down how positive and negative traces build over time, shaping the "body of evidence" that defines your relationships. He challenges listeners to "stop winging it" and start being more intentional with their interactions, noting that even small moments can have lasting impact. From acts of kindness to handling conflicts with care, how you "clean up" the emotional debris left behind matters deeply in maintaining healthy relationships.

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00:00 Introduction to Locard's Principle

01:01 Applying Locard's Principle to Daily Interactions

01:46 Unseen Traces in Our Interactions

03:49 Negative Interactions and Emotional Debris

05:33 Positive Interactions and Building Evidence

07:39 The Impact of Media and Environment

08:24 Conclusion: Be Intentional with Your Interactions

Episode Summary: In this thought-provoking episode, Dr. Ed Tori delves into the often misunderstood concept of influence, challenging the common perception that intentional influence is inherently manipulative or deceitful. Drawing from over 20 years of studying influence across various domains, Dr. Tori argues that influence itself is a neutral tool, neither good nor bad, but it’s never neutral in its effects. He emphasizes the moral duty to influence others deliberately for the greater good, especially in roles such as parents, teachers, healthcare providers, and community leaders.

Key Takeaways:

Discussion Points:

Quotes from the Episode:

Actionable Advice:

00:00 Introduction: The Influence Problem

00:28 Personal Journey: Discovering the Power of Influence

01:41 The Dark Side of Influence

02:37 The Duty to Influence Positively

03:31 Influence is Never Neutral

04:18 The Social Contract and Ethical Boundaries

08:14 The Importance of Intentional Influence

10:11 Conclusion: Be Deliberate, Influence for Good

Episode Summary:

In this episode of the Influence Every Day show, Dr. Ed Tori dives into the critical difference between having a plan and the act of planning. Inspired by famous quotes from Mike Tyson and Prussian Field Marshal Helmut von Moltke, Dr. Tori explores why plans often fail when they meet reality, and why planning— the ongoing process of adapting and adjusting— is where true success lies.

Through relatable examples from first responders, difficult conversations, and dynamic environments, Dr. Tori emphasizes that the real value is in the process of preparing, not just in having a plan. Whether it’s managing an emergency, navigating a tough discussion, or dealing with complex organizations, it’s the continuous process of planning that primes us for success.

Planning vs. Plans: Planning is an active, dynamic process that prepares you for what you’re about to face. Plans are static and need continuous assessment and adjustment.

The Power of Priming: In influence and communication, planning acts as priming. It prepares your mindset, physiology, and skillset for the dynamic and nuanced situations you will encounter.

Scenario-Based Training: Just like first responders, practicing different scenarios prepares you for unexpected outcomes, helping you to respond effectively under pressure.

Emotional and Sensory Preparation: Planning includes preparing emotionally and sensorially for various outcomes. Visualization and emotional anchoring can help you remain adaptable and maintain a healthy response.

Embrace Flexibility: Focus less on perfecting your plans and more on building the ability to adapt in real time. A flexible mindset allows you to navigate dynamic situations without being derailed by unexpected changes.

00:00 Introduction: Mike Tyson's Famous Quote

00:36 Contradictory Sayings: Planning vs. Reality

01:23 The Importance of Planning as a Verb

02:14 Dynamic Nature of Plans

03:43 First Responders and Dynamic Situations

04:27 Difficult Conversations: Plans vs. Planning

05:33 Scenario-Based Training and Emotional Preparation

07:27 Conclusion: Focus on Adaptability