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We’re all in the business of serving our customers, but you can’t serve customers if you know nothing about them. Join host Ryan Barry as he gets inside the world of consumer insights by chatting with... more
FAQs about Inside Insights:How many episodes does Inside Insights have?The podcast currently has 98 episodes available.
April 17, 2024#68 - Innovating for the futureNic Umana, Global Agile Innovation Human Intelligence Director at Mars, shares how to create a culture that supports breakthrough innovation, reveals what agile insights really means, and explores how to get the perfect balance between creative humans and AI tools....more38minPlay
April 03, 2024#67 - How to get the CEO to give a sh*t about insightsGrant Feller, award winning storyteller, journalist and Founder of Every Rung, shares what 30 years as a journalist has taught him about insights storytelling, discusses where insights professionals go wrong in trying to influence the C-suite and reveals some of his best tips to get your story across....more44minPlay
March 20, 2024#66 - How to be the boss you wish you’d hadJoel Renkema, Global Head of Insights at IKEA, talks about how to find the balance between being a leader and getting stuff done, shares the mindset switch that facilitates the toughest conversations, and explores how to get the very best out of your team....more35minPlay
March 06, 2024#65 - Connecting the dots: The importance of globally connected insightsNataly Kelly, CMO at Zappi and author of Take Your Company Global, discusses how to get insights connected to drive growth, reveals what it really takes to be a global organization, and shares some of her best practices for international growth....more38minPlay
February 21, 2024#64 - The power of researching early and often (and doing sh*t that scares you)Bianca Johnston, Integrated Campaigns Lead at Shopify, discusses why marketers and insights professionals should learn each others’ craft, shares the power of researching early and often, and reveals how she stepped out of her comfort zone to become an authentic voice on LinkedIn....more41minPlay
December 20, 2023#63 - How to perform while you transformKate Schardt, Senior Director of Global Insights at PepsiCo reveals what made her and PepsiCo’s insights transformation journey so successful, shares how to manage change at scale and at pace, and explains why, if you are going to be a pirate instead of join the Navy, it’s good to have access to the Navy’s resources. Pressed for time? Catch the key takeaways around the 47 min mark....more1hPlay
December 06, 2023#62 - Why sample consistency is everythingJack Millership, Head of Research Expertise, and Tassia Henkes, Research Director, at Zappi address how to tackle the data quality crisis in the insights industry, debate the opportunities and risks afforded by generative AI, and reveal why, in an increasingly AI driven world, first-party data will be king. Pressed for time? Catch the key takeaways around the 51 min mark....more52minPlay
November 29, 2023#61 - Best in snow: The UK’s top Christmas ads 2023Kim Malcolm, Director, Product Marketing and Head of Advertising at Zappi, talks through the brands that made this year’s list of top retail Christmas ads in the UK based on her research, the themes seen across them, what made them resonate so well with consumers and why it’s such a critical time of year for brands.Want more? Get our full analysis of this year's top Christmas ads here. ...more43minPlay
November 22, 2023#60 - Drinking the honey: Customer centricity as a superpowerIvan Arrington, Insights Lead at Burt's Bees, discusses how living the brand’s values keep them truly customer centric, what research suppliers need to do to to move from vendor to partner, the benefits of jumping on new software tools and reveals why researchers should think like journalists.Pressed for time? Catch the key takeaways around the 50 min mark....more1h 1minPlay
November 08, 2023#59 - Losing the fear: How to embrace AI for creativitySimon Berg, CEO at Ceros, discusses how AI is revolutionizing the creative process, when it’s a good idea to curse at your computer, how not to suck at briefing a project and what your kids should focus on to have relevant skills in the future.Pressed for time? Catch the key takeaways around the 44 min mark....more57minPlay
FAQs about Inside Insights:How many episodes does Inside Insights have?The podcast currently has 98 episodes available.