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Retail is no longer about transactions, it’s about designing experiences that create joy.
In this episode of Technovation, Peter High speaks with Prat Vemana, Chief Information and Product Officer at Target, about how one of the world’s largest retailers is redefining customer experience across digital and physical channels.
Prat shares how Target is embedding design into every layer of the organization, leveraging AI to power conversational commerce, and building a unified, multi-channel journey that blends convenience with inspiration.
Key highlights include:
By Metis Strategy4.8
7373 ratings
Retail is no longer about transactions, it’s about designing experiences that create joy.
In this episode of Technovation, Peter High speaks with Prat Vemana, Chief Information and Product Officer at Target, about how one of the world’s largest retailers is redefining customer experience across digital and physical channels.
Prat shares how Target is embedding design into every layer of the organization, leveraging AI to power conversational commerce, and building a unified, multi-channel journey that blends convenience with inspiration.
Key highlights include:

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