Eli Zevin is the General Manager of Aspire, the leading business management platform for commercial landscaping companies, operating under ServiceTitan. He leads the Aspire business and is responsible for its growth, customer success, and product direction.

Eli came to Aspire after nearly a decade at ServiceTitan, where he built and led implementation teams serving contractors across the residential skilled trades, from small emerging businesses to large enterprise clients. He became known for transforming how customers get onboarded and set up for long-term success, which is a thread that runs through everything he does today.

Since stepping into the GM role, Eli has focused on deepening Aspire's roots in the landscaping industry, driving meaningful product innovation, and building the kind of customer relationships that make software companies worth sticking with. He's passionate about the intersection of technology and the trades, and believes the best software companies don't just build tools, they become true business partners.