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Kasey chats with SDSU meat scientists and ranchers Amanda Blair and Christina Bakker about the intricacies of direct marketing beef well. There are plenty of things to think about before starting a direct marketing venture — genetics, nutrition, facilities, marketing and more. 

Find more information to make Angus work for you in the Angus Beef Bulletin and ABB EXTRA. Make sure you're subscribed! Sign up here to the print Angus Beef Bulletin and the digital Angus Beef Bulletin EXTRA. Have questions or comments? We'd love to hear from you! Contact our team at [email protected].