First 20 farmers sign up here to waive the activation fee: https://www.farmerstoflorists.com/offers/MaYLNyjv/checkout?

Learn more about Farmers to Florists: https://www.farmerstoflorists.com/f2f-farmer

In this episode of the Flower Farmer Forum podcast, host Liz introduces FarmersToFlorists.com, a platform designed to connect flower farmers with florists. Liz discusses the challenges faced by florists in sourcing local flowers and how her platform aims to streamline the process. The conversation covers the features of the website, pricing options, and the importance of building relationships between farmers and florists. Liz emphasizes the need for a sustainable business model and the potential for growth in the floral industry.

Takeaways

• Farmers to Florists was created to help flower farmers and florists connect more efficiently.
• Many florists struggle to buy local flowers due to logistical challenges.
• The platform allows farmers to manage their wholesale orders and communicate directly with florists.
• Identifying the right type of florist is crucial for flower farmers.
• The website offers a password-protected page for florists to see available flowers.
• Farmers can keep 100% of their earnings without commission fees.
• The platform is designed to save time and maintain boundaries for flower farmers.
• Customization options are available for farmers to tailor their pages.
• The goal is to have a vetted network of flower farmers for florists to rely on.
• Future marketing strategies include reaching out to florists and promoting the platform at conventions.

Helpful Links:

Farmers to Florists: https://www.farmerstoflorists.com/

Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025

Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout

Peddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPP

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Podcast Facebook group: https://www.facebook.com/groups/888196709178852