Is it entitled to expect payment for someone sharing your content? Do influencers owe small businesses exposure?

Welcome to It's A Little. This is a place for Abbie to share quick thoughts on timely stuff that we might not have time to talk about in the solo eps - think the Chappell Roan hotel drama, or the latest TikTok beef. For our first instalment; Abbie came across a video from a makeup artist who was told she would need to pay to use content from an influencer she offered to do makeup for. Abbie and Amy share their thoughts on the video, and the wider world of the influencer economy.

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CREDITS 

Host: Abbie Chatfield @abbiechatfield

Executive Producer and Editor: Amy Kimball @amy.kimball

It's A Lot Social Media Manager: Julia Toomey

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