On this episode of Pest Control Legends, Danny Leibrandt sits down in person with marketer-operator Jake Sheldon to unpack the fastest, real-world ways pest control companies scale. From day one tactics to long-term plays, they start with strategic partnerships—how to replace handshake referrals with written agreements, line up lawn care and moving companies as perfect complements, and stagger customer text blasts so your office isn’t swamped overnight.

Jake shares the standout offers that cut through $50/$100-off fatigue (like a low-cost initial tied to an annual plan) and the follow-through that makes them work: sharp copy, strong creative, speed-to-lead, and sales psychology on the phone. They dive into building million-dollar operations—aim bigger, hire A-players for culture and grit, and treat marketing as a core competency so leads are never the bottleneck. You’ll also hear when to use vested equity for key hires, how Jake structures his own equity deals, and why building to sell tightens systems even if you never exit.

Stick around for updates on their co-authored book Zip Code Kings (pre-order link in the description) and how the Pest Control Millionaires program turns these playbooks into repeatable growth.

Jake Sheldon, Co-Founder of Pest Control Millionaires:

LinkedIn: https://www.linkedin.com/in/jake-sheldon-6a0981a9/

Facebook: https://www.facebook.com/jake.sheldon.7

Instagram: https://www.instagram.com/jakesheldon25/

YouTube: https://www.youtube.com/@jakesheldonPCM

Danny Leibrandt, Founder of Pest Control SEO:

Facebook: https://facebook.com/DannyLeibrandt  

LinkedIn: https://linkedin.com/in/dannyleibrandt/   

Twitter: https://twitter.com/DannyLeibrandt   

Website: https://dannyleibrandt.com 

Pest Control SEO: https://pestcontrolseo.com/ 

Pest Control Legends Platforms:

YouTube: https://www.youtube.com/@PestControlLegends 

Spotify: https://open.spotify.com/show/46XRaco5nPWcqHWIoQ2eZ5

Apple Podcasts: https://podcasts.apple.com/us/podcast/pest-control-legends/id1768175212

Amazon Music: https://music.amazon.com/podcasts/b060991d-e5d5-4683-b83f-8db469714ba7/pest-control-legends 

Audible: https://www.audible.com/podcast/Pest-Control-Legends/B0DGWL3119?source_code=ASSGB149080119000H&share_location=pdp

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