JD Prater is Evangelist at Quora. In this episode, JD takes us behind the scenes of this Silicon Valley startup, which boasts over 300 million monthly visitors, and explains how Quora is monetising its business and developing its marketing strategy.
In addition, JD talks about how Quora’s marketing team are competing for a share of digital marketer’s ad spend, their positioning strategy, and some of Quora’s most effective marketing tactics and channels.
JD also talks about his role as an evangelist, what it entails, and how you can embrace an evangelist mindset to grow your personal brand.
Links:
Quora >> https://www.quora.com
The Attention Merchants: The Epic Scramble To Get Inside Our Heads >> https://www.goodreads.com/book/show/28503628-the-attention-merchants
Follow JD on Twitter >> https://twitter.com/jdprater
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Advance B2B >> www.advanceb2b.com
Follow The Growth Hub on Twitter >> twitter.com/SaaSGrowthHub
Follow Edward on Twitter >> twitter.com/NordicEdward