Just Another Biz Podcast: Unfiltered Business Tips for Wedding Pros and Creatives

Hey Jabbers! We're back from a little summer break and we're giving you a quick update on what we've been up to! Some exciting things have been happening for us both and we're going to be back to our regularly scheduled programming in August! Can't wait to gab with you all, the group chat is officially back in session. Enjoy! 

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Hey Jabbers! On today's episode we are chatting with Becca Pountney all about how to turn your visibility into consistent inquiries with your wedding marketing. Becca is a wedding business consultant and marketing expert, helping wedding professionals strengthen their marketing, particularly across social media so they can turn visibility into consistent inquiries and bookings. Her approach is very much about simple, sustainable strategies that actually work in the day-to-day of running a wedding business. As a marketing expert with a background in television and wedding videography, she shares insights on effective marketing strategies for wedding professionals. We talk about the dangers of AI in marketing, ghosting in inquiries, and how to build authentic client relationships.

Becca is a wealth of knowledge and this episode will kick you into gear to fix your marketing so you can start turning your visibility into inquiries and booked clients! 

You can work with Becca and find her online at the links below: 

Becca's Website and ways to work with her: https://beccapountney.com/

Becca's Podcast: https://beccapountney.com/podcast/

Her Instagram: https://www.instagram.com/beccapountney/ 

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In this episode Gabby and Kari dive into the moments that they have been fired or gently let go by a client and then watched another planner get hired by that couple. Gabby also shares how she got hired by a couple that fired another planner and she's diving into the interesting facts of that scenario. We talk about how to handle the awkwardness and yes, even the hurt and how to move past it. It will inevitably happen and we want to make sure everyone knows how to handle it in the best way possible. Thanks for being here Jabbers, enjoy! 

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On today's episode we're chatting about how to clone your best clients and how to take the guesswork out of your marketing to attract more ideal clients with Heidi Thompson. Heidi is the best-selling author of Clone Your Best Clients and the wedding business coach & marketing strategist behind Evolve Your Wedding Business where she helps wedding professionals stop throwing everything at the wall and build a focused, strategic marketing system that books ideal clients consistently without living on Instagram or working 60-hour weeks.

Her business & marketing expertise has been featured on several wedding and business outlets and events including Wedding Business Magazine, Wedding Industry Insider, The Wedding Empires Podcast, WeddingMBA, Aisle Planner, Honeybook, and WeddingWire World.

She is the creator and host of Book More Weddings Summit & Wedding Business CEO Summit. Since 2012, Heidi has helped thousands of wedding pros of all kinds across 6 continents grow their wedding businesses without working non-stop. 

This is a great conversation if you feel like you're trying everything and it's just not working! Heidi helps you to get clarity so you can find your best clients! 

Heidi's Info:

Website: http://www.evolveyourweddingbusiness.com/ 

Instagram: https://www.instagram.com/evolveyourweddingbusiness/ 

Buy Her Book "Clone Your Best Clients" Here: https://go.theweddingbusinesscollective.com/clone-your-best-clients-book-page?am_id=JABpodcast

Her Podcast, "Evolve Your Wedding Business": https://podcasts.apple.com/gb/podcast/marketing-strategy-for-wedding-professionals-businesses/id804722065

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On today's episode we're chatting with Raphaëlle Granger all about curating your content to help attract more ideal clients. It's not always about getting better weddings but being able to tell a story through your content that you curate on social media.

Raphaëlle is an international wedding photographer based in Montreal, known for her deeply human, emotionally intelligent approach to documenting weddings. Blending documentary sensitivity with an elevated visual language, her work is rooted in presence, atmosphere, and the quiet moments that often go unnoticed but become unforgettable with time. Her photographs have been recognized internationally, including being named one of Rangefinder’s 30 Rising Stars of Wedding Photography. She has photographed celebrations across Canada, Europe, and the Middle East, and is known for creating imagery that feels both cinematic and deeply personal.

Dive into this episode and go check out her work if you need some inspiration on curating your content a little bit better to attract those ideal clients. 

Her website: https://raphaellegranger.com/

Her Instagram: https://www.instagram.com/raphaellegranger/ 

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Hey Jabbers!

We're back this week with an episode chatting all about brides taking to TikTok to leave reviews or complain about the wedding industry and the so called "price gouging" and how it kind of feels like the new Yelp for vendors. We're sharing our honest thoughts on why brides are complaining, what's appropriate and not appropriate and how as vendors we can respond. Also, talking about ways that we can just avoid getting a video made on TikTok about our services. If you're living up to the services contracted for and going above and beyond, you're doing great! But if you're not providing the services that you contracted to your client, it might be time to step it up. Lastly, don't let potential clients complaining about pricing make you nervous and then you reduce your pricing, stay strong Jabbers, you know what you're worth! 

Chime in and tell us your thoughts! Thanks for being here Jabbers! 

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Hey Jabbers! This week we're chatting all about the proper etiqette of inviting kids to a wedding or not and our honest thoughts and advice on how to handle the situation on both ends.

Kids at weddings can be a cute photo op or it might be guaranteed chaos? We're chatting about child-free weddings, family expectations, RSVP confusion, couples and guests being offended, and why this topic somehow becomes everyone’s strongest opinion overnight.

We’re talking about how couples can communicate their wishes clearly without sounding harsh, what guests should not assume when it comes to bringing their children, and how you can respond to this from both sides. Whether you’re planning a fully kid-friendly wedding or setting firm “adults only” boundaries, this conversation is all about navigating it with respect (and maybe a little less family drama). Thanks for being here and we hope you find this episode helpful! 

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Hey Jabbers! This week we are back with a new episode with a special guest, Vivienne Wagner of Houndstooth Media Group. She shares expert insights on turning website traffic into inquiries, leveraging SEO and AI, and adapting to the evolving digital landscape in 2026. You can discover practical strategies as a small business owner, especially in the wedding industry, to enhance visibility, attract ideal clients, and create memorable customer experiences.

Vivienne Wagner is the Founder and CEO of Houndstooth Media Group, a boutique digital marketing agency helping mid-sized businesses turn their websites into revenue-driving assets through strategic SEO and AI-driven optimization.

Known for making complex marketing concepts clear and actionable, Vivienne advises business leaders on how to position their companies to be found by both human audiences and emerging AI platforms like ChatGPT and Perplexity. Her approach increases organic visibility, drives qualified traffic, and reduces reliance on paid ads, enabling businesses to scale more sustainably.

She frequently partners with founders and executive teams seeking trusted marketing leadership or a sharper second opinion on their current strategy. Through her SEO & AI Optimization Audit, she helps companies uncover missed opportunities, identify weaknesses, and build a clear roadmap for competing in today’s evolving search landscape.

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Hey Jabbers! In this episode, Gabby and Kari are diving into some fun hot topics and we're explore some trending wedding topics including innovative umbrella rental companies for weddings, the controversial trend of Venmo-ing guests from the brides... like what are we even doing here? And the quirky world of Etsy weather witches and how people are using them to keep the bad weather away on their wedding day. We share insights, opinions and our honest thoughts, so dive in with us as we gab about these hot topics! 

Don't forget to leave us a 5 star review and join us over on Substack to support our work! 

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If you’ve ever been on a wedding day where the vibe between vendors felt… off, you already know: it can make or break the entire experience.

In this episode of Just Another Biz Podcast, we’re talking about vendor collaboration and what it actually looks like behind the scenes, why it matters more than people think, and how it directly impacts your couples (and your sanity). Because a “dream team” isn’t just about a stacked vendor list, it’s about how well everyone communicates, supports each other, and shows up on the day.

Kari is sharing a real-life wedding fiasco that turned out perfectly in the end all because the team of vendors came together to make it happen! Whether you’re a newer wedding pro or deep in your wedding season era, this is your reminder that you’re not doing this alone and you shouldn’t have to. Remember, we're all in this together to make this day special for our couples, this isn't a solo gig. Team work is everything! 

We'd love to hear your vendor collaboration stories! DM us on socials! 

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