From land prices, to input costs and more, there are several barriers to young producers who are either stepping into a new role within a family operation or attempting to enter the cattle business for the first time. 

What they may not realize, is that there is an advocate for the livestock marketing industry providing a voice on state and federal legislative and regulatory issues in an effort to support producers as a whole. 

On today’s episode, you’ll hear more from Shauna Hermel and our guest, Mark Barnett, about:  

• The Livestock Marketing Association 
• The LMA's mission
• How the LMA’s efforts help ensure that no matter where a producer is located, they have can sell their livestock for a fair market value
• And more!

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