Retail Disrupted

Kingfisher’s Head of AI on Agentic AI, Visual Search, Chatbots, and Sustainability


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Mohsen Ghasempour is the Group Director of AI at Kingfisher. He joins Natalie on the podcast, live from the Retail Technology Show press briefing, to discuss how Kingfisher is utilising AI to drive operational efficiencies and improve the experience for customers. They discuss:

  • AI-powered markdowns and promotions.
  • How AI enabled Kingfisher to quickly scale its marketplace from 55,000 SKUs to over one million.
  • How visual search and genAI chatbots are improving the customer experience.
  • Sustainability: how Kingfisher is measuring the environmental impact of its AI initiatives.
  • The importance of incorporating compliance and legal teams into your development team.
  • The future: retailers must prepare for the age of agentic AI.

Also on today’s show…

How will we pay for goods in 2030? Will digital payments become ubiquitous around the globe and what are the implications for traditional forms of payment like cash and cards?

Natalie unpacks three key findings from WorldPay’s 2025 Global Payments Report. To learn more about trends, insights and future payment predictions, download Worldpay’s Global Payments Report 2025 here: https://bit.ly/4hpBAuE 

Worldpay is a leading payments technology company, processing over 50 billion transactions annually across 146 countries and 135 currencies. For the past decade, its Global Payments Report, based on a survey of over half a million consumers, has tracked the evolution of payment methods and is widely respected by merchants, experts, and the retail community.

Mohsen’s bio:

Mohsen Ghasempour is a distinguished expert in the field of artificial intelligence (AI) with a solid academic foundation, holding a PhD in Computer Science. Currently, Mohsen serves as the Group Director of AI at Kingfisher, where his leadership contributes to the advancement of artificial intelligence and machine learning technologies within the organisation.

With over 15 years of experience as an accomplished data scientist and visionary leader, Mohsen has consistently harnessed the power of data to drive strategic decision-making. Prior to his role at Kingfisher, he held pivotal positions in leading technology and retail organisations, including The Hut Group (THG) and Shop Direct. In these roles, he spearheaded cross-functional teams to implement cutting-edge Machine Learning and AI solutions, resulting in measurable and transformative outcomes.

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Retail DisruptedBy Natalie Berg

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