We are talking to  Brenna McGowan all about using prelaunch strategies aligned with an SEO strategy!

June 26-30 go Behind the Launch w/ Brenna—for free!

Brenna is a copywriter, launch strategist, and pre-launch expert who helps business owners communicate the value of their products and services.

1. What is pre launch?

• Pre-launch is the period before a sales promotion when businesses promote what they are selling to get people prepared for the main event.
• Planning is key to successful pre-launches, as well as understanding how to use pre-launch tactics in an evergreen funnel.

2.  Pre-launching can be helpful for anything from lead magnets to events, not just products or services.

• The pre-launch journey is figuring out exactly where the person is at, exactly the right fit readiness. 
• A prelaunch is what comes before a sales promotion.
• Many times in content: call to action is vague or missing completely.

3. Paying attention is key to understanding what interests people and informing an SEO strategy.

• Credibility is important for authority and SEO.
• Empathy is key to understanding your ideal client.
• You can show empathy by giving people autonomy.

Connect with Brenna:
brennamcgowan.co/cheatsheet
Instagram

Text me your questions or comments!

Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.

Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

PodMatch
PodMatch Automatically Matches Ideal Podcast Guests and Hosts For Interviews

Support the show

Book a Shopify Store Strategy Call With Crystal!

Want to follow up on what you've heard? Search the podcast!

AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!

Metricool (to be everywhere online, you NEED a social media scheduler!)

Grid and Pixel

Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!