Ditching Hourly

Lauren Pearl - The Daily CFO Pricing Framework


Listen Later

Advisory CFO, daily emailer, and podcast host Lauren Pearl joined me on Ditching Hourly to unpack the nuances of the pricing framework she uses with her start-up and small business clients.

CHAPTERS

  • (00:00) - DH358 Lauren Pearl - The Daily CFO Pricing Framework
  • (00:09) - Lauren Pearl's Background and Role
  • (02:08) - Client Types and Fit
  • (04:18) - The Origin of the Pricing Framework
  • (07:23) - Step-by-Step Pricing Framework
  • (08:01) - Setting the Floor Price
  • (20:47) - Setting the Ceiling Price
  • (38:50) - Understanding Customer Decision-Making
  • (40:15) - The Power of Post-Purchase Feedback
  • (41:27) - Exploring Customer Value Perception
  • (43:51) - Competitive Analysis and Market Expectations
  • (47:40) - Pricing Strategies and Customer Commitment
  • (01:09:55) - Experimentation and Continuous Improvement
  • (01:14:18) - Where to Find Lauren Online

  • LAUREN'S LINKS
    • Lauren’s LinkedIn
    • The Daily CFO Newsletter
    • The Growth-Minded CFO Podcast

    ----

    Do you have questions about how to improve your business?

    Things like:

    • Value pricing your work instead of billing for your time?
    • Positioning yourself as the go-to person in your space?
    • Productizing your services so you never have to have another awkward sales call or spend hours writing another custom proposal?

    Book a one-on-one coaching call with me and get answers to these questions and others in the time it takes to get ready for work in the morning.


    Best of all, you're covered by my 100% satisfaction guarantee. If at the end of the call, you don't feel like it was worth it, just say the word, and I'll refund your purchase in full.

    To book your one-on-one coaching call, go to:

    https://jonathanstark.com/call

    I hope to see you there!

    ...more
    View all episodesView all episodes
    Download on the App Store

    Ditching HourlyBy Jonathan Stark

    • 4.7
    • 4.7
    • 4.7
    • 4.7
    • 4.7

    4.7

    55 ratings


    More shows like Ditching Hourly

    View all
    The Tim Ferriss Show by Tim Ferriss: Bestselling Author, Human Guinea Pig

    The Tim Ferriss Show

    16,174 Listeners

    The Daily by The New York Times

    The Daily

    113,121 Listeners

    2Bobs—with David C. Baker and Blair Enns by David C. Baker and Blair Enns

    2Bobs—with David C. Baker and Blair Enns

    261 Listeners

    The Game with Alex Hormozi by Alex Hormozi

    The Game with Alex Hormozi

    4,471 Listeners

    The Diary Of A CEO with Steven Bartlett by DOAC

    The Diary Of A CEO with Steven Bartlett

    8,876 Listeners

    All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

    All-In with Chamath, Jason, Sacks & Friedberg

    10,254 Listeners

    No BS Mastery Podcast by Pia Silva

    No BS Mastery Podcast

    82 Listeners

    Grow Your Independent Consulting Business by Melisa Liberman

    Grow Your Independent Consulting Business

    72 Listeners

    The Startup Ideas Podcast by Greg Isenberg

    The Startup Ideas Podcast

    211 Listeners

    AI Explored by Michael Stelzner, Social Media Examiner—AI marketing

    AI Explored

    98 Listeners