On today’s episode I have Redgie Probst, COO of Quanta Services with me. Because we get questions often about how people can get involved in trade and what opportunities are out there in those fields, I wanted Redgie to provide direction and information on Quanta as well as various trade fields. Redgie shares his background in agriculture as well as how his hard work ethic and his dislike for school brought him to trades. We discuss college versus trade school and what the process of training for a trade looks like. In this episode you’ll hear how it’s never too late to start in trade while still being involved in agriculture.

Redgie Probst began his career in the trades at the Utah Valley University lineworker program. Developing his skills in the field, he attained certifications as a Journeyman Lineman, Journeyman Substation Technician, and Master Electrician. Through his experience in the trades, Probst recognized the opportunity posed by unmet needs in the industry, and founded Probst Electric Inc. in 2004 and Summit Line Construction, Inc in 2008. He served as President and Chief Executive Officer of both companies until they were acquired by Quanta in November 2013. He has served in various roles within Quanta, including Regional Vice President of Electric Power, Senior Vice President of Electric Power, and President of Electric Power. In January 2022, Probst was appointed Chief Operating Officer. Probst is a third-generation rancher who is passionate about building better lives for individuals and their communities through work in the trades.

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On today’s episode I am so excited to have my friend and the founder and CEO of Western and Co, Hailey Nelson, joining us. Hailey is a mom of four; her and her husband have three boys and a little girl. While she has it all with a successful business and beautiful family, Hailey is open and honest about how it’s not always easy. In this episode you’ll hear the full background of how Hailey started Western and Co, the evolution it’s been through, how she had to pivot down the path several times, and the high quality each of her pieces embodies. Mom guilt, wanting more creatively, finding your passion…this episode dives into it all. 

Western & Co. is reinventing the wheel for Western leather fashion, believing it should be a staple in everyone's closet and to be passed down for generations. When Hailey is not designing or running her business, she is a mother of four and resides in Northern California with her husband, Ryan, on their ranch.

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On today’s episode, I’m in the hot seat as the guest! Sarah from our team came up with several questions she’s wanted to ask me including some fun rapid fire ones. I share my thoughts on being a leader and how trust plays into my managerial style, how and why I have trust in myself, what I’ve learned from failure, mentors I admire, why I’m passionate about our life and business, how I stay motivated, and more. This episode shows a little more behind-the-scenes of my philosophies and how I live and work in our western and agricultural way of life and industry. 

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On today’s episode, Ashlie Sutton is joining me. Ashlie grew up on an Idaho potato and wheat farm. She’s a wife, mom of four, and the creator of a company called The Haircut Box. Ashlie grew up with a dream of being a cosmetologist and after receiving her Bachelor’s Degree, she got her beauty license and worked behind the chair doing hair for 14 years. Her company was dreamt up from looking at her different passions of teaching others to do hair, budgeting, and making memories with her kids. The Haircut Box was born and while it’s a physical product that she sells, it’s so much more than that. It’s focusing on saving money, learning a new skill, and making memories. The Haircut Box provides the tools to teach you how to give great haircuts to your family to save time and money. 

Ashlie also created the Thank-a-Farmer campaign which raised money for different farms nominated to show appreciation for the hard work that goes into providing for so many others. She shares her history of growing up on a farm and the work ethic she gained from that upbringing.

Today’s episode covers how you can truly make money doing anything and the first step is sitting down and looking at what you’re passionate about. Ashlie’s story and experience is proof that putting effort into what you love can create more opportunities. Her advice of just going for it and not making mountains out of mole hills are words to live by!

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On today’s episode, we have the founder and designer of Heritage Brand, Jess Crouch, on the show. Jess shares the emotional challenges of phasing out the original horse tack line, the growth and evolution of her business, and the importance of customer relationships. We also dive into everything that goes into a successful setup at NFR. Even if you aren’t planning to go to NFR specifically, the content in this episode applies to setting up ANY event; whether that’s a farmer’s market, the Houston Rodeo, or Pendleton Round-Up. No matter what event you’re going to, you have to put in the work ahead of time and establish a solid foundation to set yourself up for a successful event. 

Jessica Crouch is the Founder and Lead Designer at Heritage Brand. Jess founded Heritage Brand in 2002 and has grown the company from a single-person operation in her garage to a team of artisans and creators in a state-of-the-art space in Tumalo, OR. 

After creating the famous Heritage Brand Marilyn Bag in 2019, she has garnered attention for her edgy designs in the western fashion space. Each bag design that has followed Marilyn has garnered further notoriety. The Heritage Brand Lyrik Bag was featured on Yellowstone, carried by Lainey Wilson's character, Abby. Lainey continues to wear her Heritage Brand cuffs on stage routinely, further cementing Heritage Brand as a leader in the western fashion industry.

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This time of year can be tough to juggle all the things and be intentional with your time. In today’s episode, I’m going to share what we’ve been up to lately - both personally and professionally - and how I’ve been setting boundaries to protect my time. I want to encourage you that you CAN find a way to do it all, you just can’t do it all at the same time. 

Jessie was born and raised on her family’s cattle ranch in Southern Idaho, which at an early age, instilled in her the importance of a strong work ethic, and a deep appreciation for the American West.

In addition to her lifelong involvement raising cattle, Jessie has had over a decade’s worth of experience in print and digital media, both writing for and producing various agriculture and western fashion publications, as well as freelancing in ag and western communications.

 As someone who has been on all sides of the spectrum—as a job seeker, a business owner, someone looking for various service providers, and as a freelancer—Jessie deeply understands the obstacles one must navigate when job hunting or looking to hire for employment or project purposes in the west.

Jessie’s proudest accomplishment(s) in life is that of her family—her husband Justin, her son, Jhett, and baby girl, Jaxyn.

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Today’s episode is extra special because I’m sitting down with my personal mentor and one of my very best friends, Ashley Alderson, the founder and CEO of The Boutique Hub. This episode covers so much goodness from the impact of words and thoughts on reality, to scarcity mindset vs. abundance mindset, and recognizing and redirecting negative self-talk. Ashley shares her heart for building community and her focus on community over competition.

Today, The Boutique Hub connects boutique owners with every possible tool, training, wholesale brand, and resource they could need. The Hub connects the global boutique industry. Serving thousands of boutique owners, eCommerce stores, wholesale brands, and service providers across 50 US States and 6 Countries, The Boutique Hub has been recognized as one of the top 10 fastest growing companies in the midwest and featured in INC, Forbes, and Entrepreneur.

Ashley is a busy wife to her hubby Eric, and mom to 3 awesome kids. She’s a sports mom and loves basketball, rodeo, football, and any opportunity to be outside. She’s also a motivational speaker, cancer survivor, agriculture advocate, and barrel racer. Someone once told her, ‘good luck with your little project’, and ever since, she’s vowed to be a voice for anyone with a big dream!

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Today’s guest is the lovely Alyssa Scholz and you guys are in for such a treat with this episode! We dive into Alyssa's journey of working in the ag industry but not growing up in it, the power of being involved in organizations and networking, and managing marketing trends while staying authentic. Alyssa also shares tips on how to find creative inspiration and one of her marketing pet peeves. 

Learn more about Alyssa and Sweet Briar Creative HERE!

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I want to talk about compliments and putting good into the world. I want to build a culture where we aren’t just making our voices heard when we’re complaining, but that we’re proactively giving compliments, support, and appreciation. Today I want to challenge you that instead of being quick to offer our criticism, let’s see the good and acknowledge it because the world needs more of that! 

Jessie was born and raised on her family’s cattle ranch in Southern Idaho, which at an early age, instilled in her the importance of a strong work ethic, and a deep appreciation for the American West.

In addition to her lifelong involvement raising cattle, Jessie has had over a decade’s worth of experience in print and digital media, both writing for and producing various agriculture and western fashion publications, as well as freelancing in ag and western communications.

 As someone who has been on all sides of the spectrum—as a job seeker, a business owner, someone looking for various service providers, and as a freelancer—Jessie deeply understands the obstacles one must navigate when job hunting or looking to hire for employment or project purposes in the west.

Jessie’s proudest accomplishment(s) in life is that of her family—her husband Justin, her son, Jhett, and baby girl, Jaxyn.

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On today’s episode, we have special guest, Dave Dellin. Dave is the CEO of APHA and he’s sharing his diverse background and journey in the equine industry. We also talk about their event, The Cowgirl Gathering; where the idea came from, who it’s for, and what the event will entail this year. Dave shares how valuable being a continuous learner is, the power of self-reflection, and his take on the future of the horse industry and AI. 

David Dellin is CEO of the American Paint Horse Association, a multi-million dollar international organization and the world’s second largest equine breed registry. He leads APHA’s family of brands: the non-profit American Paint Horse Association, its wholly owned for-profit subsidiary Marked For Greatness Properties LLC, and the charitable American Paint Horse Foundation.

An Oklahoma State University graduate, Dellin first joined APHA as director of judges in 2012 and was instrumental in the development of innovative showing- and judge-education resources, including APHA’s interactive learning platform horseIQ.com. Dellin’s expertise and experience has yielded partnerships between APHA and other equine organizations to streamline, modernize, and create their own stakeholder resources through APHA’s proprietary platform. Dellin assumed the position of CEO in 2023. Previously, Dellin was a professional horse trainer and judge; he also served as past president of the National Snaffle Bit Association.

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