In this engaging episode, Tiago interviews Kc, a podcaster who faced the daunting challenge of losing her voice following thyroid cancer surgery. Kc shares her emotional journey of recovery, the impact on her identity, and the lessons learned about self-compassion and grace. She discusses how she managed her podcast, "Heart Glow CEO" which empowers high-achieving female leaders, during her recovery by repurposing content and leveraging her extensive back catalog. Kc also offers insights into her interviewing techniques, audience engagement strategies, and the importance of consistency and self-awareness in podcasting.

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Links & Resources

Website : https://www.heartglowceo.com/

Podcast : https://www.heartglowceo.com/podcasts/heart-glow-ceo

Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.

Apple Podcast : https://podcasts.apple.com/us/podcast/heart-glow-ceo/id1409856589

Spotify : https://open.spotify.com/show/6T7CTvfXdvn5jGnVbljzjC

YouTube : https://www.youtube.com/channel/UCzSM101AElfxlDCUhbDp9Rg

Facebook : https://www.facebook.com/heartglowceo

LinkedIn : https://www.linkedin.com/in/kcrossi/

Pinterest : https://www.pinterest.com/mycoachkc/

Timestamps

Kc's Voice Loss Experience (00:00:06)

Kc shares her unexpected voice loss after thyroid cancer surgery and its impact on her identity.

Coping with Unexpected Challenges (00:03:31)

She explains the feelings of shame and blame during her voice loss and the importance of self-compassion.

Repurposing Past Content (00:04:32)

Kc highlights the value of promoting past episodes while unable to create new content.

Overview of "Heart Glow CEO" (00:05:25)

She introduces her podcast, focusing on empowering high-achieving female leaders to overcome perfectionism.

Nervousness in Initial Episodes (00:05:59)

Kc recalls her nervousness during her first podcast episode and her learning curve in podcasting.

Balancing Guest Dynamics (00:11:07)

Kc discusses managing guest energy levels and ensuring the conversation remains focused on the audience.

Adapting to Guest Conversations (00:14:09)

She explains the importance of being prepared yet flexible during interviews to capture valuable insights.

Repurposing Content Techniques (00:15:50)

Kc describes her strategies for repurposing podcast content into engaging social media posts and reels.

Social Media Strategy (00:16:28)

Kc discusses tailoring social media content for different platforms and audiences.

Using Podsqueeze (00:17:32)

Kc explains how she utilizes Podsqueeze for transcripts and social media inspiration.

Transcripts for SEO (00:18:47)

Kc shares the importance of having episode transcripts on her website for convenience and SEO.

Demographic Preferences (00:19:19)

The speakers discuss how different age demographics prefer varying content formats.

Advice for New Podcasters (00:20:03)

Kc offers key advice on knowing your audience, maintaining consistency, and defining value.

In this episode of "Lessons from a Podcaster," Tiago welcomes Kay Miller, the creator of "Uncopyable Women in Sales." Kay discusses her journey in the male-dominated sales industry and her motivation to empower women through her podcast. She contrasts her podcast with her book, "Uncopyable Sales Secrets" and shares insights on networking, podcast production tools, and handling rejection. Kay emphasizes the importance of building genuine relationships and offers practical advice for women entering sales.

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Links & Resources

Website : https://www.uncopyablesales.com/

Podcast : https://www.uncopyablesales.com/podcast

Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.

Apple Podcast : https://podcasts.apple.com/us/podcast/uncopyable-women-in-sales/id1706676563

Spotify : https://open.spotify.com/show/3rbwCCRrkf2hO0N6U2jwbV

Buzzsprout : https://uncopyablewomeninsales.buzzsprout.com/

YouTube : https://www.youtube.com/@uncopyablesales/podcasts

Facebook : https://www.facebook.com/uncopyablesales

LinkedIn : https://www.linkedin.com/in/millerkay

Timestamps

Inspiration Behind the Podcast (00:01:03)

Kay discusses her journey in a male-dominated industry and her motivation to support women.

Differences Between Book and Podcast (00:02:11)

Kay explains how her podcast complements her book by featuring diverse women's experiences.

Networking and Relationship Building (00:04:09)

The conversation highlights the importance of networking and learning from podcast guests.

Podcast Growth Strategies (00:05:45)

Kay shares her approach to promoting her podcast and connecting with women's groups.

Using a Virtual Assistant (00:09:03)

Kay discusses the benefits of hiring a VA to manage podcast bookings and outreach.

Podcast Production Tools (00:13:11)

Kay lists her favorite tools for recording and editing her podcast episodes.

Handling Profanity in Podcasting (00:16:11)

Kay describes her approach to managing profanity in episodes rated clean.

Advice for Women in Sales (00:18:15)

Kay offers key advice for women starting their careers in sales, emphasizing resilience and relationship-building.

In this engaging podcast episode, Tiago welcomes Lauren as a guest. She shares the unique experience of recording a podcast with her spouse. They delve into the current season, which explores their love story and personal challenges, including a divorce. Lauren reveals how sharing their intimate journey has been therapeutic and positively received by listeners. They discuss the transformative impact on their relationship and personal growth, likening the experience to couples therapy. Lauren's podcast, "Aligned and Magnetic" focuses on helping individuals monetize their passions through spirituality and mindset. She also shares practical tips on leveraging intuition in business and life decisions, and innovative strategies for launching podcast episodes, including engaging launch parties and giveaways.

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Links & Resources

Website : https://coachlaurenashley.com/podcast/

Podcast : https://coachlaurenashley.com/podcast/

Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.

Apple Podcast : https://podcasts.apple.com/it/podcast/aligned-and-magnetic-podcast/id1655985848

Spotify : https://open.spotify.com/show/1oEuKKmZX4wI7AfZljZxkC

YouTube : https://www.youtube.com/@coachlaurenashley

Instagram : https://www.instagram.com/coachlaurenashley

Facebook : https://web.facebook.com/yourcoachlaurenashley/

Timestamps

Recording a Podcast with Spouse (00:00:06) Discussion about the impact of sharing an intimate love story with a spouse on the podcast and its therapeutic effect.

Discovering New Insights (00:01:26) Exploring the self-discovery and lessons gained from sharing personal experiences through podcasting with a spouse.

Aligning Business with Intuition (00:04:27) Explaining the concept and purpose of the "Aligned and Magnetic" podcast, focusing on aligning intuition and spirituality with business and life goals.

Identifying External Pressures (00:06:22) Addressing societal pressures and identifying personal desires versus external expectations in career and life choices.

Tapping into Intuition for Decision Making (00:10:21) Discussing the importance of tapping into intuition for making business and podcasting decisions and achieving success.

Techniques for Accessing Intuition (00:13:02) Suggesting meditation and journaling exercises to tap into intuition and release external pressures in decision-making.

Meditation for Goal Visualization (00:15:21) Exploring the use of meditation and visualization to connect with intuition and seek guidance for achieving business and podcasting goals.

Wandering and Creativity (00:17:40) Discussion on the power of wondering for creativity and the best time for generating ideas.

Podcast Launch Strategy (00:18:38) The guest's unique strategy for launching a podcast, including a launch party, giveaways, and leveraging word of mouth.

Virtual Launch Party (00:21:11) Details of the podcast launch party, including the funnel, prizes, and engagement with listeners.

Podsqueeze for Content Creation (00:22:50) The guest's use of Podsqueeze for creating show notes, social media posts, and blog content, and its impact on sharing episodes.

In this episode, Tiago interviews Brent, a seasoned podcaster, who shares invaluable insights on mastering the craft of podcasting. They delve into the ideal episode length, with Brent advocating for a 20-minute sweet spot to maximize listener retention. He highlights the importance of engaging listeners within the first 60 seconds and discusses the nuances of engagement metrics across platforms like Spotify and YouTube. Brent also talks about his podcast, "Talk Commerce" emphasizing storytelling and practical insights over technical jargon. The episode covers strategies for attracting diverse guests and achieving monetization, including a humorous anecdote about a cricket conversation that went viral.

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Links & Resources

Website : https://talk-commerce.com/

Podcast : https://talk-commerce.com/episodes/

Google Analytics : https://analytics.google.com/analytics/

Google AdSense : https://adsense.google.com/intl/fr_fr/start/

Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.

Entrepreneur Operating System (EOS) : https://www.eosworldwide.com/

Apple Podcast : https://podcasts.apple.com/us/podcast/talk-commerce/id1561204656

Riverside : https://riverside.fm/

Youtube : https://www.youtube.com/channel/UC5blM_aXiUhP5QCChKcjTDw

LinkedIn : https://www.linkedin.com/in/brentwpeterson/

Instagram : https://www.instagram.com/brentwpeterson/?hl=fr

Twitter : https://x.com/brentwpeterson

Facebook : https://web.facebook.com/brentwilliampeterson/

Timestamps

Ideal Length of an Episode (00:00:06) Discussion on the ideal length of a podcast episode and its impact on listener engagement and content delivery.

Engagement Metrics and Episode Length (00:02:22) The impact of episode length on engagement metrics and audience retention, with insights into the transition from longer to shorter episodes.

Podcast Content and Audience Interest (00:05:12) The shift in podcast focus from e-commerce platforms to entrepreneurial journeys, emphasizing the importance of personalized and engaging content.

Transition to Podcasting and Creative Energy (00:07:06) Brent's journey from being an entrepreneur to an employee, and how starting a podcast helped him retain creative energy and stay updated in his field.

Diversity in Podcast Guests (00:09:19) The importance of diversity in podcast guests, challenges in attracting diverse guests, and the decision-making process for selecting guests.

Attracting Diverse Guests (00:12:55) Strategies for attracting diverse guests, including proactive outreach and the creation of a separate podcast to accommodate a broader range of stories.

Monetization and Funny Story (00:16:04) Monetization strategies for podcasts and a humorous anecdote about a conversation on crickets leading to attracting a large audience through an article.

Google Analytics Success (00:16:57) Brent discusses how an article about crickets attracted substantial traffic and led to a business venture.

Repurposing Content for SEO (00:19:44) The conversation delves into repurposing podcast episodes into blogs for SEO and attracting new listeners.

Podcast Workflow and Efficiency (00:20:39) Brent explains the use of PodSqueeze for summarizing, repurposing, and automating podcast content, enhancing workflow efficiency.

AI Tools and Creativity (00:22:58) The discussion highlights the benefits of AI tools in podcasting, saving time, and enabling exploration of new business opportunities.

In this engaging podcast episode, Tiago welcomes Laurie, a website design agency owner and podcaster, to discuss her experiences at major podcasting conferences like PodFest and Podcast Movement. Laurie shares insights on the contrasting atmospheres of these events, with Pod Fest being more grassroots and Podcast Movement more corporate. They delve into Laurie's podcast journey, her strategies for finding guests, and her use of Podsqueeze. Laurie also highlights the importance of community building and offers valuable tips on monetizing podcasts without relying on ads. This episode is a must-listen for podcasters eager to enhance their craft and network effectively.

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Links & Resources

Website : https://ignitingyourbusiness.com/our-marketing-agency/

Podcast : https://theencoreentrepreneur.com/

Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.

Apple Podcast : https://podcasts.apple.com/us/podcast/the-encore-entrepreneur-business-tips-and-strategies/id1617202497

Spotify : https://open.spotify.com/show/51UZ1wA95HvJ5Ij3xh4pEV?si=ba9a7cc6047b4171

LinkedIn : https://www.linkedin.com/in/lalyons/

Facebook : https://web.facebook.com/ignitingyourbusiness/

Twitter : https://x.com/lorilyons_

Timestamps

Networking at Podcast Conferences (00:00:08) Comparison of Podcast Movement and Pod Fest, networking with independent podcasters, and the differences in focus.

Goals and Preparation for Podcast Conferences (00:01:29) Laurie's approach to attending conferences, seeking guests for her podcast, and networking with industry professionals.

Podcast Cruise Experience (00:02:06) Details about a podcast cruise, including its focus on monetizing podcasts, training sessions, and building a community.

Community Building and Networking (00:03:32) Laurie's experience of building connections and relationships during podcast cruises and conferences, emphasizing the importance of community in podcasting.

Podcast and Business Background (00:04:48) Laurie's website design agency, her podcast aimed at individuals over 50, and her reasons for starting the podcast.

Podcasting as a Community Activity (00:08:05) Laurie's involvement in podcasting for community building, networking, and establishing close relationships within the podcasting community.

Monetization Strategies (00:09:29) Insights from Podcast Fest on monetizing podcasts without relying on ads, leveraging podcast content as a lead magnet, and driving traffic to the podcast.

Benefits of Podcasting for Business (00:12:24) Discussion on how podcasting enhances credibility, increases visibility, and leads to higher client retention and pricing.

Utilizing Podsqueeze (00:13:22) Laurie's use of Podsqueeze for show notes, link sharing, and the convenience of accessing past episodes and content.

Podsqueeze and Team Workflow (00:15:20) Laurie discusses using Podsqueeze and her team workflow for podcast production.

Podcast Recording Process (00:15:38) Laurie explains her podcast recording process, including using a private Facebook group and working with a team.

Encouragement to Start a Podcast (00:19:46) Laurie offers advice and encouragement for people to start their own podcast, emphasizing the simplicity of getting started.

Overcoming Shyness about Podcasting (00:21:51) Laurie addresses concerns about starting a podcast and offers advice on overcoming shyness and simplifying the process.

Starting a Podcast on a Budget (00:22:20) Laurie discusses the simplicity of starting a podcast, emphasizing that it doesn't have to be expensive and can be done with a good mic and a phone.

In this episode, Becca Pountney, a wedding industry expert, shares her journey from launching her business in 2016 to becoming a sought-after speaker at the world’s largest wedding industry conference in Las Vegas. Becca discusses her podcast, "Wedding Pros Who Are Ready to Grow" which offers invaluable insights for starting and scaling a profitable wedding business. She delves into her content creation process, networking strategies, and the power of podcasts in building trust and credibility. Becca also highlights the importance of a strong launch strategy and leveraging social media, particularly Instagram, to engage with her audience. Tune in for actionable tips and inspiring stories!

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Links & Resources

Website : https://beccapountney.com/podcast/

Wedding MBA Conference : https://www.weddingmba.com/

Captivate : https://www.captivate.fm/

Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.

Audiogram : https://getaudiogram.com/

YouTube : https://www.youtube.com/@beccapountney3941

TikTok : https://www.tiktok.com/@becca.pountney

Facebook : https://web.facebook.com/beccapountney

Instagram : https://www.instagram.com/beccapountney/

Timestamps

The invitation to speak in Las Vegas (00:00:29) Becca shares her excitement about being invited to speak at the world's largest wedding industry conference in Las Vegas.

Starting the podcast and business (00:02:35) Becca shares her journey of starting her business in 2016 and the challenges and motivations behind starting her podcast two years ago.

Benefits of podcasting for business (00:03:50) Becca discusses the advantages of using a podcast as a platform for sharing knowledge, building trust, and attracting new clients.

Impact of the podcast on Becca's business (00:05:44) Becca explains how her podcast, despite having a small audience, has led to client conversions and enhanced her credibility in the wedding industry.

Content creation and guest features (00:07:58) Becca elaborates on how she generates content ideas, including addressing common industry questions and featuring experts and clients on her podcast.

Networking and collaboration through podcasting (00:09:47) Becca discusses how podcasting has facilitated connections with other industry professionals and speakers, leading to valuable relationships and opportunities.

Repurposing and sharing podcast content (00:14:21) Becca details the process of editing, repurposing, and sharing podcast episodes, including utilizing PodSqueeze for time stamps, titles, and show notes.

Utilizing audio grams on Instagram (00:16:54) Becca shares her strategy for using audio grams generated by PodSqueeze on Instagram, including tips for creating engaging content for reels and stories.

Engaging with the audience on Instagram (00:18:21) Becca explains her approach to writing descriptions for Instagram reels, including encouraging audience engagement and utilizing DMs to share podcast links.

Using content across platforms (00:19:01) Becca discusses using content across multiple platforms to reach a wider audience.

Benefits of niche industry podcasts (00:19:31) The host and Becca talk about the benefits of niche industry podcasts for learning and business growth.

Starting a podcast for business (00:20:59) Becca explains how a podcast can enhance credibility and trust for businesses, especially in niche markets.

Launching a podcast effectively (00:22:04) Becca shares tips on launching a podcast effectively, including pre-recording episodes and building a supportive community.

In this engaging episode, Tiago and Donna dive deep into the world of podcasting, marketing, and branding. Donna, the host of "B2B Marketing Excellence" shares her insights on building authentic relationships through podcasting and the unique value of personal stories. They discuss the evolving nature of marketing, especially in industrial sectors, and the humanizing effect of podcasting for brands. The conversation also covers the use of AI tools like PodSqueeze and Descript for efficient podcast production and promotion. Tune in to learn about the importance of consistency, the power of evergreen content, and the future role of AI in podcasting.

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Links & Resources

Website : https://www.worldinnovators.com/b2bmarketingexcellence

Simplecast : https://www.simplecast.com/

Descript : https://www.descript.com/

Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.

Apple Podcast : https://podcasts.apple.com/us/podcast/b2b-marketing-excellence-a-world-innovators-podcast/id1553086832

Spotify : https://open.spotify.com/show/39val2FZWA1OWGnJjiw1f5

YouTube : https://www.youtube.com/@WorldInnovators

LinkedIn : https://www.linkedin.com/in/donnaapeterson/

Timestamps

Podcasting to Build Relationships (00:00:00) Tiago and Donna discuss how podcasting can help build relationships and create rapport with guests.

Podcasting for Branding and Marketing (00:02:29) The discussion revolves around the value of podcasting for branding, marketing, and humanizing a brand, especially in the industrial manufacturing space.

The Impact of Podcasting on Branding (00:07:23) Donna shares examples of how companies have seen the impact of podcasting on their branding, including feedback and interactions from conferences.

Value of Branding in Podcasting (00:08:38) The conversation explores the importance of branding in podcasting and how it goes beyond lead generation, emphasizing the long-term impact.

Repurposing Podcast Content (00:14:37) Donna explains the process of repurposing podcast content using tools like Descript and PodSqueeze, and the importance of creating unique content for different platforms.

AI Tools in Podcasting (00:18:19) Tiago and Donna discuss the increasing importance of AI tools like PodSqueeze and Descript for podcasters and their potential future essentiality.

Promotion on Social Platforms (00:21:39) Donna discusses the use of LinkedIn as the main platform for promotion, as well as the exploration of platforms like TikTok and the evaluation of audience engagement.

Measuring Platform Success (00:22:09) Donna shares her strategy for measuring platform success by observing audience engagement and alignment with the brand's image and values.

Content Posting on LinkedIn (00:23:44) The speakers talk about the effectiveness of different types of posts on LinkedIn, such as longer posts, videos, and three-minute video clips.

In this engaging episode, Marie, the host of "Culture and Leadership Connections" shares her inspiring podcasting journey and the evolution of her show. She delves into her passion for interviewing, sparked by her work at the United Nations University, and the importance of sharing diverse and sometimes controversial stories. Marie offers valuable insights into her meticulous preparation process, including the use of AI tools and effective team management strategies. She also discusses her shift to a weekly release schedule and the introduction of solo episodes. Aspiring podcasters will find her advice on goal setting, organization, and monetization particularly enlightening. Tune in to discover Marie's expert tips and the impactful stories behind her podcast.

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Links & Resources

Website : https://shiftworkplace.com/podcast/

Calendly : https://calendly.com/

Google Forms : https://docs.google.com/document/u/0/

Google Sheets : https://docs.google.com/spreadsheets/

CRM HubSpot: https://www.hubspot.com/

Trello: https://trello.com/

Dropbox: https://www.dropbox.com/

Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.

Apple Podcast : https://podcasts.apple.com/ca/podcast/culture-and-leadership-connections-podcast/id1444492741

Spotify : https://open.spotify.com/show/47LP55ipGKPOgwiihHEL9K

YouTube : https://www.youtube.com/channel/UCKNoMIug6Bs53LoLAiBI_cg

LinkedIn : https://www.linkedin.com/in/leaderstraining/

Facebook : https://web.facebook.com/ShiftWorkPlace

Timestamps

Importance of Sharing Stories (00:01:54) Marie discusses the importance of sharing diverse and controversial stories through podcasting.

Memorable Guest Stories (00:05:18) Marie shares impactful stories from her podcast interviews, including those of indigenous activists, a shy tech entrepreneur, and a lawyer.

Preparation for Interviews (00:07:32) Marie explains her interview preparation process, including sending questions in advance and the use of podcast release forms.

Powerful Interview Questions (00:11:28) Marie discusses the power of asking about formative childhood experiences and the importance of adapting questions to the guest.

Transition to Weekly Releases (00:13:43) Marie describes the transition from bi-monthly to weekly podcast releases and the introduction of solo episodes.

Preparation and Planning (00:15:39) Marie discusses her advanced planning and stress reduction for her team.

Tools and Workflow (00:17:26) Marie explains her use of calendly, Google forms, and HubSpot CRM for scheduling and workflow management.

Hiring Process (00:20:44) Marie details how she found her audio editor and show notes writer, emphasizing luck and timing.

Podsqueeze and Monetization (00:23:09) Marie shares her experience with Podsqueeze and advises on starting with a monetization plan.

Podcast Name and Distribution (00:25:44) Marie mentions her podcast "Culture and Leadership Connections" and its availability on various platforms.

In this must-listen episode, Haley dives into the raw and real world of podcasting with her show "Messy in the Middle." She candidly shares the hurdles she's overcome, from production woes to the daunting task of putting herself out there. Haley's journey is a testament to the power of podcasting in fostering personal growth and confidence. She also touches on the fear of feedback, offering reassurance and tips to budding podcasters. Plus, don't miss her take on the controversial topic of business coaching. Tune in for an episode that's as inspiring as it is informative, and discover why even hate comments can be a sign of success.

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Links & Resources

Garageband : https://garagebandmusic.net/

Website : https://www.haleyejohnson.com/

Apple Podcast : https://podcasts.apple.com/us/podcast/empowered-presence/id1694537703

Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.

Instagram : https://www.instagram.com/haleyejohnson/

LinkedIn : https://www.linkedin.com/in/haley-e-johnson/

Timestamps

Starting the Podcast (00:00:00) Bailey discusses the challenges of starting her podcast "Messy in the Middle" and the support she initially had.

Transition to PodSqueeze (00:00:57) Bailey talks about the transition to using PodSqueeze after her editor and assistant left, and the challenges she faced.

Purpose of the Podcast (00:04:51) Bailey explains the purpose of her podcast, "Messy in the Middle," and its focus on the challenges of being an entrepreneur.

Lessons Learned (00:11:30) Bailey shares the lessons she's learned from her podcasting journey, including gaining confidence and reaching out to potential guests.

Self-Confidence and Anxiety (00:13:36) Bailey discusses how podcasting has given her self-confidence and the natural anxiety she feels about promoting her work.

The challenges of starting a podcast (00:14:56) Bailey discusses the fear of feedback and the importance of pushing oneself to share content.

Overcoming fears and promoting a podcast (00:15:38) Bailey shares advice on dealing with feedback, haters, and promoting a podcast to overcome fears.

Receiving feedback and involving family (00:17:01) Bailey and the host discuss the impact of feedback, including the excitement of receiving the first review and involving family in the podcast.

Memorable episode: "You don't need a coach, you need professional help" (00:18:53) Bailey describes a memorable episode where she discusses manipulation and issues in the business coaching realm, receiving positive feedback.

Encouraging critical thinking (00:21:30) Bailey emphasizes the importance of encouraging critical thinking without bashing coaches, discussing the response to her episode.

Conclusion and podcast details (00:22:10) Bailey shares the name of her podcast, "Messy in the Middle," and her website for finding episodes.

In the latest episode of "Lessons from a Podcast" Melanie dives into the heart of personal branding with the creator of "Empowered Presence" a podcast dedicated to amplifying the voices of women of color. They tackle the intricacies of maintaining authenticity while building a brand, the pressures of social media presence, and the importance of setting up systems for sustainability. An enlightening story from a recent guest highlights the struggle and resilience involved in reclaiming one's voice after personal setbacks. This episode is a treasure trove of insights for podcasters looking to navigate the balance between personal branding and personal well-being.

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Links & Resources

Libsyn : https://libsyn.com/

Website : https://www.empoweredpresence.tv/

Apple Podcast : https://podcasts.apple.com/us/podcast/empowered-presence/id1694537703

Spotify : https://open.spotify.com/show/2JxNZrID32hfWEhu5jNbr4

Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.

Kartra : https://kartra.com/

Instagram : https://www.instagram.com/melanieldenny/

YouTube : https://www.youtube.com/@melanieldenny

LinkedIn : https://www.linkedin.com/showcase/empowered-presence%E2%84%A2-podcast/about/

Timestamps

Challenges and enjoyment (00:01:05) The guest's experience with the podcast, challenges faced, and the enjoyment of the process.

Reason for starting the podcast (00:01:33) The motivation behind starting the podcast and its relevance to the guest's work.

The setback of personal branding (00:03:34) Discussion on the personal nature of branding and the impact of personal issues on visibility.

Managing social media breaks (00:04:27) The importance of taking breaks from social media and managing presence during breaks.

Setting up systems (00:05:57) The importance of setting up processes and systems for potential breaks in content creation.

Finding your voice and brand (00:07:24) Discussion on the process of finding one's voice, personality, and brand identity.

Embracing weaknesses (00:08:54) The realization and acceptance of perceived weaknesses as strengths in personal brand development.

Assimilation and identity (00:10:52) The impact of assimilation on personal branding, particularly for people of color.

Authenticity in podcasting (00:12:27) The role of podcasting in providing a platform for authentic self-expression and identity sharing.

Creating a comfortable environment (00:13:13) Methods for making podcast guests comfortable and building trust for open conversations.

The challenges of finding the right guests (00:15:40) Discussion about the difficulty of finding guests who align with the podcast's focus on women of color.

Podcast publishing process and tools (00:18:08) Explanation of the process of podcast publishing, including the use of Podsqueeze for editing and distribution.

Engaging with listeners and email marketing (00:21:07) Discussion about collecting listener emails, sending newsletters, and using email marketing tools like Karcher.