Let's Talk Sales

Let's Talk Sales

Download on the App Store

Let's Talk Sales episodes

  • Let’s Talk Sales! Inspirational Quote by Tahir Shah – Episode 156
    Today's quote from Tahir Shah is about storytelling.

    Read on to learn more about this week's Let's Talk Sales inspiration!

    Tahir Shah Quote

    This month's theme highlights the importance of storytelling in sales!

    And today's quote is by Tahir Shah, from his book, Arabian Nights. Shah is a bestselling British author, explorer, journalist, and documentary-maker of Afghan, Indian, and Scottish descent. He said:

    “Stories are a communal currency of humanity.“

    – Tahir Shah, Arabian Nights

    Want to earn the chance to win a $50 Amazon gift card? Take our Let's Talk Sales Podcast Listener Survey!

    Resources for Improving Storytelling Skills

    If you want more business and stronger relationships with your prospects and customers, keep on reading!

    Below are some of our best resources for improving your storytelling skills:

    1. Webinar Replay – Storytelling: How & Why it Will Transform Your Team to Excellence

    Are you a Sales Manager, Sales VP, or Salesperson looking to transform your team to sales excellence? It's all about storytelling!

    In this webinar, Jerome Deroy, CEO of Narativ, Inc. will take you through the principles of his company's listening and storytelling method, using examples from their experiences working with Fortune 500 companies, startups and foundations.

    This groundbreaking method goes far beyond presentational skills, supporting sales people to help demonstrate the value of their products through powerful, engaging stories, while forging lasting relationships with prospects and clients.

    Click here or on the image below to download it today!

    2. CFS Blog

    Be sure to check out the CFS blog for some of our top posts on storytelling. Here's a few of our favorites below!

    • Let's Talk Sales! Storytelling with Jerome Deroy – Episode 35
    • Forecast Sales in These 3 Areas to Track Return on Investment
    • How to Build Loyalty with Customers by Sending Strategic Emails
    • If you like the podcast, please subscribe to the show, tell a friend about it, and leave us a rating or review. This helps more people find us.

      If you have any questions or suggestions for the podcast, please leave a comment below. And if you’d like to be a guest on the show, please contact us at [email protected].

      The post Let’s Talk Sales! Inspirational Quote by Tahir Shah – Episode 156 appeared first on Criteria For Success.

      4 min
    • Let’s Talk Sales! Using Storytelling to Enhance Sales – Episode 155

      Our theme for May is Storytelling. We've been talking and writing all month about using storytelling to enhance sales.

      If you want to learn more about the best practices for adding storytelling to your sales process, you won't want to miss this episode! If you already caught the episode and you're here for the resources mentioned, keep reading!

      In this episode of Let's Talk Sales, Elizabeth and I share some content from our unique CFS training curriculum on how to craft good stories, get people to remember your stories, add storytelling to your sales process, and more.

      Using Storytelling to Enhance Sales:

      During the podcast, Elizabeth and I discuss the following:

      1. Where storytelling began and the science behind it
      2. The four things that happen to your brain when listening to a story
      3. Other resources that will help you with using storytelling in sales
      4. Tips on how you can apply what you've learned in your Sales PlayBook
      5. Resources from the Improving Your Hiring Process episode:

        We recommended quite a few resources during the podcast, and you can find them here:

        1. Webinar – Storytelling: How & Why It Will Transform Your Team to Excellence

        Are you a Sales Manager, Sales VP, Senior Leader, or Salesperson that's looking to transform your team to sales excellence? It's all about storytelling!

        In this webinar, Jerome Deroy, CEO of Narativ, Inc. will take you through the principles of his company's listening and storytelling method, using examples from their experiences working with Fortune 500 companies, startups and foundations.

        This groundbreaking method goes far beyond presentational skills, supporting sales people to demonstrate the value of their products through powerful, engaging stories, while forging lasting relationships with prospects and clients.

        Click here or on the image below to download this workbook.

        2. eBook – The Ultimate Sales PlayBook

        Are you wondering how a Sales PlayBook will help your team grow sales? Curious what to include and how to manage it?

        The Ultimate Guide to Creating & Managing a Sales PlayBook is your solution!

        Click here or on the image below to take this assessment!

        3. eBook – Sales Prospecting

        There’s no doubt about it: selling is challenging.

        And as a sales manager, sales leader, or salesperson, you’ve likely encountered challenge after challenge.

        The good news? Learning how to sell anything to is entirely within your grasp. In fact, it’s a lot easier than you might believe!

        Click here and download this eBook!

        4. eBook – Keeping Your Sales PlayBook Moving

        If you’ve gone to the effort of creating a Sales PlayBook for your organization, it can be tempting to sit back and enjoy the fruits of your labor.

        But like everything in business, if you let your Sales PlayBook stop moving, it will quickly lose value. Content will get stale and become irrelevant or worse, inaccurate. Your sales process will change and the playbook won’t reflect that change.

        In this eBook, you’ll find 5 strategies for keeping your Sales PlayBook moving as your sales results improve and your organization changes.

        Click here or on the image below to download this eBook today!

        5. Offering – Collavia Sales PlayBook

        Collavia is THE Digital Sales PlayBook platform to house your sales best practices, templates, and processes. Plus with the online sales training academy, it's the perfect place to onboard new hires and continue developing your current sales team. With Collavia, everyone is in the loop, and the team succeeds together.

        Click here or on the image below to learn more about Collavia!

        Don't forget – we are giving away an Amazon gift card! Take our podcast survey to enter to win!

        If you like the podcast, please subscribe to the show, tell a friend about it, and leave us a rating or review. This helps more people find us.

        If you have any questions or suggestions for the podcast, please leave a comment below. And if you’d like to be a guest on the show, please contact us at [email protected].

        The post Let’s Talk Sales! Using Storytelling to Enhance Sales – Episode 155 appeared first on Criteria For Success.

        38 min
      6. Let’s Talk Sales! Inspirational Quote by Hannah Arendt – Episode 154

        Today's quote from Hannah Arendt is about storytelling.

        Read on to learn more about this week's Let's Talk Sales inspiration!

        Hannah Arendt Quote

        This month's theme highlights the importance of storytelling in sales!

        And today's quote comes from Hannah Arendt, a German philosopher and political theorist. Arendt is widely considered one of the most important political philosophers of the twentieth century. She said:

        “Storytelling reveals meaning without committing the error of defining it.“

        – Hannah Arendt

        Want to earn the chance to win a $50 Amazon gift card? Take our Let's Talk Sales Podcast Listener Survey!

        Resources for Improving Storytelling Skills

        If you want more business and stronger relationships with your prospects and customers, keep on reading!

        Below are some of our best resources for improving your storytelling skills:

        1. Webinar Replay – Storytelling: How & Why it Will Transform Your Team to Excellence

        Are you a Sales Manager, Sales VP, or Salesperson looking to transform your team to sales excellence? It's all about storytelling!

        In this webinar, Jerome Deroy, CEO of Narativ, Inc. will take you through the principles of his company's listening and storytelling method, using examples from their experiences working with Fortune 500 companies, startups and foundations.

        This groundbreaking method goes far beyond presentational skills, supporting sales people to help demonstrate the value of their products through powerful, engaging stories, while forging lasting relationships with prospects and clients.

        Click here or on the image below to download it today!

        2. CFS Blog

        Be sure to check out the CFS blog for some of our top posts on storytelling. Here's a few of our favorites below!

        • Let's Talk Sales! Storytelling with Jerome Deroy – Episode 35
        • Forecast Sales in These 3 Areas to Track Return on Investment
        • How to Build Loyalty with Customers by Sending Strategic Emails
        • If you like the podcast, please subscribe to the show, tell a friend about it, and leave us a rating or review. This helps more people find us.

          If you have any questions or suggestions for the podcast, please leave a comment below. And if you’d like to be a guest on the show, please contact us at [email protected].

          The post Let’s Talk Sales! Inspirational Quote by Hannah Arendt – Episode 154 appeared first on Criteria For Success.

          3 min
        • Let’s Talk Sales! Interview with Craig Elias – Episode 153

          This episode's featured guest is Craig Elias.

          Craig is Canada’s #1 B2B sales expert, according to LinkedIn. He’s a speaker, trainer, advisor, and mentor at SHiFT Selling, Inc.

          He also co-authored SHiFT! Harness the Trigger Events that Turn Prospects into Customers with previous Let’s Talk Sales! guest, Tibor Shanto.

          In today's episode, we talk to Craig Elias about his billion-dollar business pitch, his journey in business and sales, and book, SHiFT!

          Interview with Craig Elias

          On this episode, Craig talks about sales, growth, storytelling and more.

          And, he answers questions about:

          • His passion for business and sales
          • Some of the biggest lessons he's learned
          • The motivation behind his book
          • The importance of storytelling in sales
          • Book suggestions
          • Featured on this Episode:
            • Craig Elias on Twitter and LinkedIn
            • Elizabeth Frederick on LinkedIn
            • Subscribing to our blog and newsletters
            • #1 CFS Webinar Recommendation: Storytelling: How & Why It Will Transform Your Team to Excellence
            • #1 Book Recommendation: SPIN Selling by Neil Rackham
            • #2 Book Recommendation: Never Be Closing by Tim Hurson and Tim Dunne
            • #3 Book Recommendation: Consultative Selling by Mack Hanan
            • Write a review of this podcast in Apple Podcasts
            • Criteria for Success on Twitter: @CFSPlayBook
            • Listen & Subscribe to Let's Talk Sales

              There are TWO WAYS you can listen to this podcast. You can click the play button at the top of this page. Or, you can listen from your mobile device’s podcast player through iTunes, Stitcher, Google Play, or TuneIn.

              If you have sales questions you’d like answered by our experts, submit your questions on social media using the hashtag #askCFS, or email us your questions at [email protected].

              Thank you for listening to Let's Talk Sales! We appreciate your patronage!

              The post Let’s Talk Sales! Interview with Craig Elias – Episode 153 appeared first on Criteria For Success.

              44 min
            • Let’s Talk Sales! Inspirational Quote by J.K. Rowling – Episode 152

              Today's quote from J.K. Rowling is about the importance of storytelling.

              Read on to learn more about this week's Let's Talk Sales inspiration!

              J.K. Rowling Quote

              This month's theme highlights the importance of storytelling in sales!

              And today's quote is from J.K. Rowling. Rowling authored the groundbreaking Harry Potter series. She said:

              “There's always room for a story that can transport people to another place.“

              – J.K. Rowling

              Want to earn the chance to win a $50 Amazon gift card? Take our Let's Talk Sales Podcast Listener Survey!

              Resources for Improving Storytelling Skills

              If you want more business and stronger relationships with your prospects and customers, keep on reading!

              Below are some of our best resources for improving your storytelling skills:

              1. Webinar Replay – Storytelling: How & Why it Will Transform Your Team to Excellence

              Are you a Sales Manager, Sales VP, or Salesperson looking to transform your team to sales excellence? It's all about storytelling!

              In this webinar, Jerome Deroy, CEO of Narativ, Inc. will take you through the principles of his company's listening and storytelling method, using examples from their experiences working with Fortune 500 companies, startups and foundations.

              This groundbreaking method goes far beyond presentational skills, supporting sales people to help demonstrate the value of their products through powerful, engaging stories, while forging lasting relationships with prospects and clients.

              Click here or on the image below to download it today!

              2. CFS Blog

              Be sure to check out the CFS blog for some of our top posts on storytelling. Here's a few of our favorites below!

              • Let's Talk Sales! Storytelling with Jerome Deroy – Episode 35
              • Forecast Sales in These 3 Areas to Track Return on Investment
              • How to Build Loyalty with Customers by Sending Strategic Emails
              • If you like the podcast, please subscribe to the show, tell a friend about it, and leave us a rating or review. This helps more people find us.

                If you have any questions or suggestions for the podcast, please leave a comment below. And if you’d like to be a guest on the show, please contact us at [email protected].

                The post Let’s Talk Sales! Inspirational Quote by J.K. Rowling – Episode 152 appeared first on Criteria For Success.

                4 min
              • Let’s Talk Sales! Storytelling with Elizabeth Frederick – Episode 151

                Today’s podcast is part of our CFS Talks Sales series, where our very own team here at Criteria for Success shares sales ideas, techniques, tips, and insights for CEOs, Sales Managers, and Salespeople.

                Are you ready to learn, improve, and achieve breakthrough results? Keep on reading!

                In this episode, I interview our Operations Officer & Senior Sales Advisor, Elizabeth Frederick, on the importance of storytelling in sales. Elizabeth helps Criteria for Success Sales Growth Clients discover and polish their own stories.

                We'll also discuss a great resource we recommend that our listeners follow up on – a Storytelling webinar Criteria for Success hosted with Jerome Deroy of Narativ!

                Click here or on the image below to watch it today.

                Storytelling episode:

                During the podcast, Elizabeth and I discuss the following:

                1. A tear-jerking story told by former clients
                2. Exercises to help encourage storytelling and to become a better storyteller
                3. How to build a library of success stories in your PlayBook
                4. Other resources that'll help you improve your storytelling skills
                5. Resources from the Storytelling episode:

                  We recommended quite a few resources during the podcast, and you can find them here:

                  1. Video – Active Listening with Charles Bernard

                  Looking for an engaging AND effective active listening exercise for your next sales training event? Here it is!

                  With over 30k+ views, it's guaranteed to inspire your team.

                   

                   

                  2. Podcast – Let's Talk Sales! Interview with Doug Haack – Episode 105

                  This episode’s featured guest is Doug Haack. Doug is Chief Client Relationship Officer at Cornerstone Advisors, a Seattle-based wealth management firm.

                  In it, we discuss his experience as a advisor and sales leader, along with why storytelling is important in sales!

                  /doug-haack-episode-105/

                  3. CFS Blog

                  Be sure to check out the CFS blog for some of our top posts on storytelling. Here's a few of our favorites below!

                  • Let's Talk Sales! Storytelling with Jerome Deroy – Episode 35
                  • Forecast Sales in These 3 Areas to Track Return on Investment
                  • How to Build Loyalty with Customers by Sending Strategic Emails
                  • Want to earn the chance to win a $50 Amazon gift card? Take our Let's Talk Sales Podcast Listener Survey!

                    If you like the podcast, please subscribe to the show, tell a friend about it, and leave us a rating or review. This helps more people find us.

                    If you have any questions or suggestions for the podcast, please leave a comment below. And if you’d like to be a guest on the show, please contact us at [email protected].

                    Click here or on the image below to take our podcast listener survey!

                    The post Let’s Talk Sales! Storytelling with Elizabeth Frederick – Episode 151 appeared first on Criteria For Success.

                    40 min
                  • Let’s Talk Sales! Inspirational Quote by Michael Margolis – Episode 150

                    Today's quote from Michael Margolis is about the transformative power of storytelling.

                    Read on to learn more about this week's Let's Talk Sales inspiration!

                    Michael Margolis Quote

                    This month's theme highlights the importance of storytelling in sales!

                    And today's quote is from Michael Margolis. Michael is an author, professional storyteller and trainer. He said:

                    “The stories we tell literally make the world. If you want to change the world, you need to change your story. This truth applies both to individuals and institutions.“

                    – Michael Margolis

                    Want to earn the chance to win a $50 Amazon gift card? Take our Let's Talk Sales Podcast Listener Survey!

                    Resources for Improving Storytelling Skills

                    If you want more business and stronger relationships with your prospects and customers, keep on reading!

                    Below are some of our best resources for improving your storytelling skills:

                    1. Webinar Replay – Storytelling: How & Why it Will Transform Your Team to Excellence

                    Are you a Sales Manager, Sales VP, or Salesperson looking to transform your team to sales excellence? It's all about storytelling!

                    In this webinar, Jerome Deroy, CEO of Narativ, Inc. will take you through the principles of his company's listening and storytelling method, using examples from their experiences working with Fortune 500 companies, startups and foundations.

                    This groundbreaking method goes far beyond presentational skills, supporting sales people to help demonstrate the value of their products through powerful, engaging stories, while forging lasting relationships with prospects and clients.

                    Click here or on the image below to download it today!

                    2. CFS Blog

                    Be sure to check out the CFS blog for some of our top posts on storytelling. Here's a few of our favorites below!

                    • Let's Talk Sales! Storytelling with Jerome Deroy – Episode 35
                    • Forecast Sales in These 3 Areas to Track Return on Investment
                    • How to Build Loyalty with Customers by Sending Strategic Emails
                    • If you like the podcast, please subscribe to the show, tell a friend about it, and leave us a rating or review. This helps more people find us.

                      If you have any questions or suggestions for the podcast, please leave a comment below. And if you’d like to be a guest on the show, please contact us at [email protected].

                      The post Let’s Talk Sales! Inspirational Quote by Michael Margolis – Episode 150 appeared first on Criteria For Success.

                      4 min
                    • Let’s Talk Sales! Interview with Jamie Shanks – Episode 149

                      This episode's featured guest is Jamie Shanks.

                      Jamie is the CEO of Sales for Life, the world's largest Digital Selling training program for mid-market and enterprise companies.

                      Sales for Life has trained over 100,000 sales and marketing professionals, in dozens of industries. Jamie's workshops have been delivered across 6 continents, for brands such as Microsoft, Thomson Reuters, Oracle, American Airlines & Intel.

                      Jamie is also the author of a few books, his most recent called Spear Selling: The Ultimate Account-Based Sales Guide for the Modern Digital Sales Professional.

                      In today's episode, we talk to Jamie Shanks about growth, sales and some of the biggest lessons he's learned in the industry.

                      Interview with Jamie Shanks

                      On this episode, Jamie talks about sales, growth, storytelling and more.

                      And, he answers questions about:

                      • His passion for sales
                      • Some of the biggest lessons he's learned
                      • What it takes to be successful
                      • The importance of storytelling in sales
                      • Book suggestions
                      • Featured on this Episode:
                        • Jamie Shanks on Twitter and LinkedIn
                        • Rebecca Twomey on Twitter, Facebook, and LinkedIn
                        • Subscribing to our blog and newsletters
                        • #1 CFS Webinar Recommendation: Storytelling: How & Why It Will Transform Your Team to Excellence
                        • #1 Book Recommendation: The Challenger Sell by Matthew Dixon and Brent Adamson
                        • #2 Book Recommendation: Profit First by Mike Michalowicz 
                        • Write a review of this podcast in Apple Podcasts
                        • Criteria for Success on Twitter: @CFSPlayBook
                        • Listen & Subscribe to Let's Talk Sales

                          There are TWO WAYS you can listen to this podcast. You can click the play button at the top of this page. Or, you can listen from your mobile device’s podcast player through iTunes, Stitcher, Google Play, or TuneIn.

                          If you have sales questions you’d like answered by our experts, submit your questions on social media using the hashtag #askCFS, or email us your questions at [email protected].

                          Thank you for listening to Let's Talk Sales! We appreciate your patronage!

                          The post Let’s Talk Sales! Interview with Jamie Shanks – Episode 149 appeared first on Criteria For Success.

                          31 min
                        • Let’s Talk Sales! Inspirational Quote from Hopi Native Americans – Episode 148

                          Today's quote from the Hopi Native American tribe is about the impact of storytelling.

                          Read on to learn more about this week's Let's Talk Sales inspiration!

                          Hopi Native American Quote

                          This month's theme highlights the importance of storytelling in sales!

                          And today's quote is about the impact of storytelling. This quote is a proverb from the Hopi Native American tribe. It states:

                          “Those who tell the stories, rule the world.“

                          – Hopi Native American Proverb

                          Want to earn the chance to win a $50 Amazon gift card? Take our Let's Talk Sales Podcast Listener Survey!

                          Resources for Improving Storytelling Skills

                          If you want more business and stronger relationships with your prospects and customers, keep on reading!

                          Below are some of our best resources for improving your storytelling skills:

                          1. Webinar Replay – Storytelling: How & Why it Will Transform Your Team to Excellence

                          Are you a Sales Manager, Sales VP, or Salesperson looking to transform your team to sales excellence? It's all about storytelling!

                          In this webinar, Jerome Deroy, CEO of Narativ, Inc. will take you through the principles of his company's listening and storytelling method, using examples from their experiences working with Fortune 500 companies, startups and foundations.

                          This groundbreaking method goes far beyond presentational skills, supporting sales people to help demonstrate the value of their products through powerful, engaging stories, while forging lasting relationships with prospects and clients.

                          Click here or on the image below to download it today!

                          2. CFS Blog

                          Be sure to check out the CFS blog for some of our top posts on storytelling. Here's a few of our favorites below!

                          • Let's Talk Sales! Storytelling with Jerome Deroy – Episode 35
                          • Forecast Sales in These 3 Areas to Track Return on Investment
                          • How to Build Loyalty with Customers by Sending Strategic Emails
                          • If you like the podcast, please subscribe to the show, tell a friend about it, and leave us a rating or review. This helps more people find us.

                            If you have any questions or suggestions for the podcast, please leave a comment below. And if you’d like to be a guest on the show, please contact us at [email protected].

                            The post Let’s Talk Sales! Inspirational Quote from Hopi Native Americans – Episode 148 appeared first on Criteria For Success.

                            3 min
                          • Let’s Talk Sales! Enabling Buying in a World of Selling – Episode 147

                            Hope you had a great weekend, Let's Talk Sales listeners! We have a very special episode in store for you today.

                            Throughout the month of April, we’ve been writing and talking about hiring and sharing best practices to help you make better hires. Be sure to check out the CFS blog for more information!

                            And don’t forget to download this month’s eBook, The Ultimate Hiring Guide for Sales Managers.

                            In this episode of Let's Talk Sales, I interview our founder and CEO, Charles Bernard, about his first book called Enabling Buying in a World of Selling, which will be published soon. Today, we’ll be talking a bit about why he’s writing a book and discussing its key themes.

                            Enabling Buying in a World of Selling Interview:

                            During the podcast, Charles and I discuss the following:

                            1. What inspired him to write this book
                            2. Some of the major themes he explores
                            3. Advice for first-time authors
                            4. Other book recommendations
                            5. Resources from the Interview:

                              We recommended a few of our resources during the podcast, and you can find them here:

                              1. eBook – Growing Self-Awareness

                              Are you a sales professional looking to increase your own self-awareness? Or maybe you're a sales manager looking to teach your sales team the importance of it?

                              Regardless, this eBook was created to help you grow both professionally and personally. We know firsthand just how impactful a little self-awareness can be for you and your business.

                              Click here or on the image below to download this eBook today!

                              2. Get a Sales PlayBook

                              Don't have a Sales PlayBook? Collavia exists to fix that! Collavia is a ready-to-use Sales PlayBook, with built in tools, training videos, and more to help you enable buying.

                              Click here or on the image below to schedule a demo of the Collavia Sales PlayBook.

                              Featured on this Episode:
                              • Charles Bernard on Twitter
                              • Subscribing to our blog and newsletters
                              • Book Recommendation #1: Way of the Peaceful Warrior by Dan Millman
                              • Book Recommendation #2: Good to Great by Jim Collins
                              • Book Recommendation #3: Built to Last by Jim Collins
                              • Book Recommendation #4: The E-Myth by Michael E. Gerber
                              • Book Recommendation #5: Tribal Leadership by Dave Logan
                              • Book Recommendation #6: Never Split the Difference by Chris Voss
                              • Write a review of this podcast in Apple Podcasts
                              • Criteria for Success on Twitter: @CFSPlayBook
                              • Listen & Subscribe to Let's Talk Sales

                                There are TWO WAYS you can listen to this podcast. You can click the play button at the top of this page. Or, you can listen from your mobile device’s podcast player through iTunes, Stitcher, Google Play, or TuneIn.

                                If you have any questions or suggestions for Let's Talk Sales, please feel free to leave a comment below. And if you'd like to be a guest on Let's Talk Sales, please contact us at [email protected].

                                Don't forget to follow us on Twitter at @Lets_Talk_Sales!

                                The post Let’s Talk Sales! Enabling Buying in a World of Selling – Episode 147 appeared first on Criteria For Success.

                                36 min

                              About Let's Talk Sales

                              From the publisher's feed

                              This is the podcast for anyone who’s interested in growing sales! We interview business leaders, authors, and coaches who share their best practices for sales leadership.