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In this episode of This Property Life, Sarah and Nick take listeners behind the scenes of how they approach a brand-new investment area.The duo offers a refreshingly practical and experience-driven guide for anyone venturing into a new property market. From clarifying strategy to speaking with locals, Sarah and Nick share the real steps they take to size up a town and uncover investment potential fast.

Drawing on years of mentoring and investing, they emphasize the importance of on-the-ground insight over desk-based research. They share real stories, wins, and red flags from their property journeys including how they went from knowing nothing about a town to becoming more informed than the locals in just a few visits. This episode is packed with tactical takeaways for new and seasoned investors alike.

Key Learnings

• Always define your investment strategy before stepping into a new area.
• Speak to independent letting agents first they know the real rental market.
• Be specific with your language and avoid vague terms like “good” or “bad” areas.
• Boots on the ground beats desktop research and talks to locals, tradespeople, and agents.
• Drill into the detail: some “bad” areas may be goldmines if they fit your strategy.
• Stay focused, but not blinkered, look out for unexpected opportunities like flips or PPRs.

Timestamps

[00:00] - Trailer

[01:46] - Why defining your strategy first is critical

[04:27] - How quickly you can get to know a town (boots on the ground approach)

[05:41] - Nick’s first experience in Cumbernauld and the power of the numbers

[09:58] - Case study: two streets with great numbers but terrible to let

[12:06] - Sarah’s Liverpool example when to challenge local bias

[18:10] - Property viewings: talk more to the person than inspect the boiler

[22:35] - What is a PPR strategy and why it can be powerful

[25:01] - Wrap-up: don’t overthink get out there and do the reps

This Episode is Kindly Sponsored by: Visit thispropertylife.co.uk for more resources, networking events, and industry insights.

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