The Weekly Take from CBRE

Level Up: WeWork’s CEO on the company’s reset


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CEO John Santora discusses WeWork’s revival, and its focus on real estate fundamentals, disciplined growth and delivering flexible, hospitality-driven office solutions worldwide.


 

·     WeWork has repositioned itself as a real estate-first company focusing on strategic locations, hospitality services and profitability.

·     Demand for flexible office space is accelerating, with enterprise clients requiring scalable, adaptable solutions.

·     Tech, finance and pharma are setting the pace for demand. 

·     WeWork has begun training its staff using Ritz-Carlton’s hospitality standards.

·     Today, WeWork utilizes revenue-sharing, management agreements and traditional lease models.

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