In this episode of Dance Studio 411, Jill is joined by Joe Naftal from Naftal Creative. Joe shares his expertise on how dance studio owners can take their holiday shows to the next level. Whether you’ve been running holiday performances for years or considering starting one, Joe offers practical advice on organizing, managing, and profiting from holiday shows while ensuring they are stress-free for both staff and families. He also introduces Check In Pointe, a performance management platform designed to simplify backstage operations.

Timestamps

(00:29) – Jill introduces guest Joe Naftal, who shares his background as a second-generation dance studio owner and how he developed Naftal Creative.

(02:03) – Discussion on how to reduce stress in planning holiday shows by using calendars, to-do lists, and project management tools.

(03:46) – Importance of holiday shows for students, dance families, and business profitability.

(05:21) – Joe explains the significance of budgeting and how to ensure profit from holiday shows.

(07:19) – Communication strategies for keeping families informed about holiday shows and performance logistics.

(09:35) – Joe introduces Check In Pointe his backstage management solution for holiday shows.

(12:38) – Final thoughts on organizing a successful holiday show and how it can enhance studio reputation and retention.

Key Takeaways

• Organization is Key: Use tools like Excel, Trello, or Asana to plan every detail of your holiday show.
• Budgeting for Profit: Include profit as a line item in your show budget to ensure financial success.
• Effective Communication: Personalize messages to parents and segment emails to ensure they’re reading the right information at the right time.
• Backstage Management with Check In Pointe: Joe’s software offers a seamless solution for dancer check-in, backstage management, and show coordination.

Links Mentioned in this Episode…

• Check In Pointe Free Demo Account – Get a free demo of Joe’s performance management software.
• Revolution Dancewear Holiday Costumes

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