Life on the Land

Life on the Land with Lucy Campbell


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According to the Grattan Institute - statistically – those with a non-English language background have twice the chance at meeting grade level expectations for reading than those from regional and remote areas.

In this episode, Lucy Campbell tells Em Herbert how she is determined to turn the tables. The mum of two straddles two worlds – working for her city-based corporate job while living and working on the family farm in northwest New South Wales she shares with husband Tom and toddlers Libby and Jimmy. Lucy is passionate about every kid having a fighting chance to read well. Along with her business partner, Anna O’Connor, Lucy has launched a card game for families to get kids reading-ready before school - hiding the learning in the fun like hiding veggies in Bolognese!

For this season of Life on the Land, we're centring our stories around the extraordinary next generation of women on the land. These young women working across all sectors in the bush are changing the game. They’re disruptors, thought leaders and changemakers.


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