On this LIFTS podcast, Escape Fitness CEO, Matthew Januszek and Mo Iqbal, Founder & CEO of SweatWorks are joined by guest, Eric Durak, President and Founder at Medical Health and Fitness and an absolute wealth of knowledge and experience spanning 30+ years in the industry.

This episode is centered around healthcare innovation, from the latest Apple Watch innovations through to understanding opportunities around the boom of GLP-1s, with Eric Durak emphasizing the need for a comprehensive approach combining technology and education.

Key topics discussed include:

● Apple Watch launch new Vitals App.

● Innovations in fitness tracking technology.

● Squared Circles secures $40million in funding to enable scaling of new health and wellness brands.

● Investment into AI versus revenue delivered.

● GLP-1 shifts increased consumer spending to the 'wellness wallet.'

● Iceland and MyProtein launch world's first frozen protein vending machine.

To learn more about Eric Durak, click here: https://www.medhealthfit.com/

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0:00 Intro

01:00 Weight loss with a focus on GLP-1s and Ozempic

3:13 Apple Watch updates, including vitals app and training load features

8:51 Sleep tracking technology and its accuracy

15:33 AI and GLP-1 investments, insights and potential for success

22:34 Using health savings accounts for weight loss medication

27:35 Integrating nutritional services into gyms through vending machines

31:30 Fitness technology and business strategies for gym owners