It's our 100th episode, hooray!

In this special episode, not only are we celebrating two years of podcasting, but I'm also announcing a short festive break – back in January with even more great content.

Today's focus is all about the easy-peasy concept of soft launching your online course or membership. I'll share insights and examples illustrating how you can achieve remarkable results without a full-blown launch.

Plus, don't miss out on my spectacular Black Friday offer for my signature program, Ticket to Freedom, helping you create and sell your online courses or memberships.

Let's dive in!

00:00 Welcome to Episode 100!

00:28 Exciting Announcements and Future Plans

01:31 Soft Launching Your Online Course or Membership

01:58 Black Friday Offer: Ticket to Freedom

04:37 Soft Launching Strategies and Success Stories

17:28 Final Thoughts and Farewell for the Year

- Head here to join us inside Ticket To Freedom: www.karlyedwards.com/ttf-offer

- Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

- Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

This week we're diving into memberships – a fantastic way to create recurring revenue and support a loyal community of pet parents online.

I’ll guide you through what to include in your membership, from educational content and community engagement, to live support and exclusive perks.

Plus, tips on keeping your members engaged and retaining them long-term.

Whether you're a dog walker, pet sitter, or pet trainer, you'll find this episode packed with valuable insights to help you build and grow a successful membership.

And, don't miss out on our upcoming Black Friday offer on the 'Ticket to Freedom' program to help you with creating and selling your passive income offers. Join the waitlist today!

01:39 Benefits of Memberships

05:57 Creating Engaging Content

08:27 Building a Community

13:16 Live Support and Exclusive Perks

17:35 Onboarding and Retention Strategies

26:39 Special Offer

- Head here to join the waitlist for my upcoming Black Friday sale on Ticket To Freedom that will help you create and sell your online course: www.karlyedwards.com/ttf-bf

- Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

- Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

In this episode, I'm sharing the common challenges you might face when creating your first online course and how to overcome them.

We'll tackle mindset hurdles, time management, tech overwhelm, imposter syndrome, and fear of failure.

Plus, I'll share strategies to streamline your business, validate your course idea, and even pre-sell your course before you create it.

Let's break down those barriers and set you on the path to creating scalable, profitable online offerings.

Don’t miss the special announcement about the Black Friday offer for my Ticket to Freedom program too!

00:07 Identifying Common Roadblocks

02:25 Time Management Strategies

04:28 Batch Creation and Outsourcing

10:12 Tech Overwhelm Solutions

17:21 Overcoming Imposter Syndrome

21:46 Dealing with Fear of Failure

27:51 Conclusion and Black Friday Offer

- Head here to join the waitlist for my upcoming Black Friday sale on Ticket To Freedom that will help you create and sell your online course: www.karlyedwards.com/ttf-bf

- Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

- Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

In this episode I discuss how to effectively use your free Facebook group to increase your business income.

I dive into why free Facebook groups still work and share strategic tips for setting up, growing, and engaging your group to build a sense of community and authority.

I also cover how to monetize your group, including promoting your services, courses, memberships, and exclusive events.

If you don’t have a Facebook group yet or are looking to optimize the one you have, this episode is packed with valuable insights to help you leverage this platform for your business growth.

00:22 Leveraging Free Facebook Groups for Business

02:57 Setting Up Your Facebook Group for Success

06:56 Growing and Engaging Your Facebook Group

13:53 Monetizing Your Facebook Group

- Head here to join my free Facebook community: https://www.facebook.com/groups/petbusinesscontentmarketing

- Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

- Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

In this episode I'm diving deep into the beliefs and habits that can transform your business and life.

We'll explore the power of a strong mindset, understanding money as a renewable resource, and the importance of being open to receiving money for the work you do.

You'll discover how to align your business with your personality and energy levels, break free from conventional norms, and make choices that lead to long-term success and wellbeing.

Learn how to incorporate small, consistent steps into your routine to avoid burnout and sustain growth. Plus, I'll share personal insights and practical tips on self-care, prioritizing tasks, and making your business journey enjoyable.

Tune in and let's transform your business and life!

00:22 Adopting a Strong Business Mindset

01:27 Money is a Renewable Resource

04:48 Be Open to Receiving Money

07:24 You Make the Rules in Your Business

10:24 Start Living Your Ideal Life Now

13:32 Small Upgrades for a Big Impact

14:58 Choosing Ease in Your Tasks

16:40 Prioritizing Your Wellbeing

19:38 Taking One Step at a Time

23:58 Join Our Supportive Community

- Head here to join my free Facebook community: https://www.facebook.com/groups/petbusinesscontentmarketing

- Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

- Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

In this episode I'm tackling the often stressful and elusive goal of achieving perfect work-life balance.

We'll talk about why the idea of splitting time equally between work and personal life might not be practical and how viewing balance as a flexible concept can actually make your life easier.

I'll share my own experiences with prioritizing tasks, setting strict personal boundaries, and communicating openly with clients, family, and friends.

Plus, I'll give you some tips on delegating tasks and embracing downtime to boost your health and productivity.

Let's redefine work-life balance together and make it both practical and achievable!

01:23 Defining Work-Life Balance

02:47 Challenges in Achieving Balance

04:07 Fluidity in Work-Life Balance

04:29 Personal Experiences and Strategies

07:34 Prioritization Over Perfection

10:14 Setting Non-Negotiable Boundaries

12:37 Time Blocking and Saying No

13:20 Delegating and Outsourcing

15:08 Scheduling Downtime and Mindset Shifts

18:17 Examining Work-Life Balance Expectations

- Email me here to chat about how I can help you create the lifestyle you've been dreaming about: [email protected]

- Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

- Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

In this episode, I’m diving deep into how you can leverage live and recorded webinars to showcase your course, engage with your audience, and close more sales!

You’ll learn:

💖 How to structure webinars for maximum engagement

💖 The pros and cons of live vs. recorded webinars

💖 Best practices for promoting and hosting successful webinars

💖 How to use webinars to create long-term sales funnels

00:40 Building Trust and Engagement Through Webinars

04:08 Structuring Your Webinar for Success

12:24 Live vs. Recorded Webinars

16:58 Tools and Platforms for Hosting Webinars

18:48 Creating a High-Converting Registration Page

19:33 Follow-Up Strategies After Your Webinar

- Head here to grab the Online Course Creation Planner: https://checkout.karlyedwards.com/course-creation-planner/

- Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

- Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

Welcome to this week's episode where we're diving deep into the world of sales funnels and how they can be a game-changer for your pet business.

I'm sharing my personal experiences and insights on building effective sales funnels that actually convert, allowing you to automate the sales process and generate consistent revenue.

Tune in to learn how to scale your business without being glued to endless calls and meetings!

00:10 Understanding Sales Funnels

00:31 The Importance of Sales Funnels

04:25 Stages of a Sales Funnel

07:30 Top of the Funnel: Awareness

12:08 Middle of the Funnel: Interest

17:00 Bottom of the Funnel: Decision and Action

24:46 Optimizing Your Sales Funnel

26:16 Tools and Automation for Sales Funnels

28:59 Upselling and Multi-Layered Business Models

- Email me here to chat about how I can help you create the lifestyle you've been dreaming about: [email protected]

- Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

- Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

In this week's episode I'm diving into the strategy of pre-selling an online course before it's even ready.

I’ll share the advantages of validating demand early, generating initial revenue, and building early ambassadors for your course.

We’ll cover the essentials you need to have in place, including a basic course outline, pricing strategies and effective marketing techniques.

Tune in and learn how to remove the risk and gain confidence while creating your online course!

00:37 Benefits of Pre-Selling Your Course

03:59 Structuring Your Course for Pre-Sale

05:33 Pricing and Incentives for Early Buyers

08:02 Marketing Strategies for Pre-Selling

11:21 Effective Launch Strategies

- Email to chat with me about how I can help you create your own money-making online course: [email protected]

- Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

- Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

In this week's episode I share how to know if you're ready to create passive income in your pet business.

I deep dive into key signals to pay attention to, like being stuck in a time-for-money cycle, experiencing time constraints, dealing with unstable revenue, and seeking more financial stability.

Tune in to find out if this is the right next step for you so you can get started on this exciting journey to diversify and grow your income!

00:52 Recognizing the Need for Passive Income

03:05 Time Constraints and Passive Income Solutions

05:35 Addressing Unstable Revenue with Passive Income

09:23 Overcoming Limited Growth Potential

11:55 Achieving Financial Stability and Security

14:40 Monetizing Your Knowledge and Assets

- Head here to grab the Online Course Creation Planner: https://checkout.karlyedwards.com/course-creation-planner/

- Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

- Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.