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The best way to get to know Lisa: 

• lisafabrega.com 
• https://gamma.app/docs/Lisa-Fabrega-Partnership-GuideRate-Card-902x8ciweekkxfx?mode=doc

This episode exposes the real story behind how Lisa — a creator with almost no engagement and zero trend-chasing — quietly crossed $750,000 GMV on TikTok Shop. We unpack the hooks that shouldn’t have worked, the “posting to crickets” era she powered through, and the mindset shifts that infuriate every lazy creator still blaming the algorithm. Lisa reveals how long educational videos — the kind “experts” say won’t sell — became her money machine. She breaks down the product angles brands fight for, the data rituals behind her high-ticket audience, and why discipline became her unfair advantage. If you’ve ever wondered how someone with low engagement built a $750K GMV business… this is the unfiltered episode no one else will record.