Today’s episode is a 4Ds session that I recently did with VaynerMedia. For those who don’t know, 4Ds, (Daily Digital Deep-Dive) is a service that the company provides where we coach businesses on marketing & branding strategy. In this episode, I answer questions such as the most important brands for gathering underpriced attention, as well as my strategy when thinking about paid media. Enjoy! Let me know what you thought.

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