In this episode of the Women in Media podcast, host Sarah Burke interviews Dr. Riley Kirk, a cannabis research scientist and educator who also hosts the Bioactive Podcast on the Women in Media Network! They explore the intersection of cannabis, science, media, and the evolving perception of cannabis in society, especially as it pertains to women. They question some of the advertising challenges that the cannabis industry and content creators within it face, while looking at accepted habits and attitudes towards alcohol. They talk about content creation in the cannabis industry and its inevitable difficulties with censorship. Dr. Kirk emphasizes the medicinal benefits of cannabis and the importance of community knowledge and research in truly understanding its effects. She also tells Sarah about her Science of Smokability initiatve with a focus on research aimed at improving the quality and safety of cannabis products.

Find out more about Riley, her podcast, and all of her amazing work:

https://www.bioactivepodcast.com/

https://www.youtube.com/@cannabichem

https://instagram.com/cannabichem

https://www.appliedpharmacognosy.org/

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