Local SEO Tactics and Digital Marketing Strategies

In this episode, host Bob Brennan shares two powerful and easy ways to implement AI into your small business: AI voice answering and AI chat integration. Using real-world examples from his own business, HelperTech, Bob demonstrates how AI can automate customer service, boost bookings, and deliver real ROI even after hours.

What You'll Learn

• How AI voice systems can book appointments, offer pricing, and reduce no-shows.
• Why a clean, structured knowledge base is critical for AI accuracy.
• Practical ways small businesses can refine AI tools to maximize customer experience and profitability.

Listen now to learn simple, actionable steps you can take to start using AI in your business today and gain an edge over your competition!

https://www.localseotactics.com/how-you-can-implement-ai-into-your-business-today/

FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/

Ask us a question: https://www.localseotactics.com/questions/

In this episode, host Bob Brennan welcomes SEO legend Dixon Jones, CEO and co-founder of InLinks, to discuss his groundbreaking new tool, Waikay (What AI Knows About You). They dive into the future of SEO, the rise of Answer Engine Optimization (AEO), and how businesses can start managing their brand presence within AI-driven search platforms like ChatGPT, Gemini, and Claude.

What You'll Learn

• Why traditional SEO is shifting toward AEO (Answer Engine Optimization) and what that means for your business.
• How Waikay helps you monitor and manage how AI models perceive your brand online.
• Practical steps you can take today to fact-check, correct, and improve your AI reputation.

https://www.localseotactics.com/help-with-your-aeo-boosting-brand-visibility-in-the-age-of-ai-with-waikay/

• Free SEO Audit
• Ask us a Question
• Dixon Jones Website
• InLinks
• Waikay
• Dixon on LinkedIn

In this episode of Local SEO Tactics, Taylor from Intrycks walks you through the essential steps to building a website that not only looks great but is optimized for SEO success. From choosing the right domain name to selecting the best hosting provider and website platform, this episode will help you avoid common mistakes and set your business up for long-term growth. Whether you're DIYing your site or considering hiring a professional, these tips will save you time, money, and headaches down the road.

What You'll Learn

• How to choose an SEO-friendly domain name that helps your site rank in local search.
• The best hosting providers for speed, security, and performance (and why it matters for SEO).
• Why WordPress is the top choice for small business SEO and how to future-proof your site for growth.

Listen now and learn how to set your website up the right way. Have questions or want to work with us? Contact us at intrycks.com!

https://www.localseotactics.com/getting-started-with-small-business-seo-part-3-228/

FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/ Ask us a question: https://www.localseotactics.com/questions/

In Part 2 of Getting Started with Small Business SEO, Ben walks through setting up and optimizing your Google Business Profile (GBP). Learn how to properly verify your business, select the best business category, optimize your profile for search visibility, and leverage GBP features to attract local customers. Whether you're just starting or need a refresher, this episode is packed with actionable insights to help your business rank higher in local search results. What You'll Learn

• How to set up and verify your Google Business Profile to appear on Google.
• Learn key optimizations like choosing categories, adding service areas, and business details.
• Strategies to boost engagement with Q&A, customer reviews, photos, and regular updates.

FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/

Ask us a question: https://www.localseotactics.com/questions/

Essential SEO Steps to Make Your Small Business Visible Online

Welcome to The Local SEO Tactics series, "Getting Started with Small Business SEO." In this first episode, we're covering the foundational strategies every small business owner needs to know to build an effective online presence. From understanding how search engines work to setting up your website and Google Business Profile for success, this episode lays the groundwork for a strong SEO strategy. Whether you're new to SEO or need a refresher, we've got you covered.

What You'll Learn

• The basics of getting started with SEO and why it's crucial for small businesses
• How to optimize your Google Business Profile for local search and common mistakes
• Key website elements to set up for SEO longterm success

Don't miss out on this series! Hit play and start building your SEO foundation today. Be sure to subscribe so you never miss an episode in this step-by-step guide to growing your small business online.

https://www.localseotactics.com/getting-started-with-small-business-seo-part-1-226/

FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/

Ask us a question: https://www.localseotactics.com/questions/

In this episode of the Local SEO Tactics Podcast, Bob Brennan sits down with renowned speaker and AI strategist Jonathan Mast. From reshaping how small businesses tackle repetitive tasks to fostering genuine customer connections, Jonathan reveals how AI can be a game-changer. Learn his innovative "Perfect Prompting Framework," discover unconventional ways to save time and amplify team creativity, and hear how one roofer transformed his business with just a few simple tools.

What You'll Learn

• How to turn AI into your team's most reliable "employee."
• The 4-step Perfect Prompting Framework for AI-powered efficiency.
• Surprising ways businesses like yours are using AI to thrive without breaking the bank.

Ready to see what AI can do for your business? Tune in now and learn strategies you can use today. Follow, subscribe, and leave a review to keep up with our latest episodes! Ask SEO questions and get a free SEO audit on our website localseotacics.com

FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/

Ask us a question: https://www.localseotactics.com/questions/

https://www.localseotactics.com/ai-strategies-for-small-businesses-with-jonathan-mast/

Connect with Johnathan Mast:

https://www.instagram.com/jonathanmast/?hl=en

https://www.facebook.com/jonathanjmast/

https://www.youtube.com/@jonathanmast_withai

https://www.linkedin.com/in/jonathanjmast/

Bob Brennan Introduces a New AI-Powered Focus for the Podcast

This episode marks a major milestone for the Local SEO Tactics podcast. Bob Brennan announces an important transition as he takes sole ownership of the show and unveils an exciting new direction. Learn how the podcast will blend SEO expertise with cutting-edge AI tools to revolutionize your digital marketing strategy. Explore upcoming topics, including AI-powered SEO, chatbots, content creation, and more. Join us as we embrace the future of marketing and help you take your business to new heights.

Don't miss this exciting new chapter—subscribe today and prepare to transform your marketing with AI!

https://www.localseotactics.com/

Join Jesse and Sue in this episode as they sit down with Theresa Mattioli of Giant Enterprises, to discuss her journey with getting online reviews. They get into how crucial reviews are for a geography-based business like Giant Enterprise, starting from a passive approach to implementing a contest that motivated service technicians to actively seek reviews. Giant Enterprise exemplifies how prioritizing customer engagement and feedback has boosted their Google reviews from a handful to over 400, significantly enhancing their online visibility and reinforcing their company values.

What You'll Learn

• Discover why reviews are crucial for geography-based businesses like Giant Enterprise.
• How implementing incentives like contests can motivate employees to actively seek customer reviews.
• Understand why integrating reviews into company culture is essential for sustained success.

Episode Transcript and Resources: https://www.localseotactics.com/how-to-incentivize-your-employees-to-get-google-reviews-with-theresa-mattioli/

FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/

Ask us a question: https://www.localseotactics.com/questions/

In this Local SEO Tactics episode, Jesse Dolan and Sue Ginsburg unpack the essentials of having an SEO strategy for 2024. Get practical tips on setting clear SEO goals, like pinpointing keywords and analyzing competitors. Learn how to weave SEO into your planning and keep a steady content calendar. With monthly check-ins and data-driven tweaks, Jesse and Sue offer a roadmap to elevate your SEO game this year.

• Be intentional with your SEO and incorporate it into your planning process.
• Start with a clear understanding of the keywords and phrases you want to rank for.
• Create a content calendar to continually create, optimize, and update content on your website.

Thanks for listening! Show your support of the show by sharing and reviewing us wherever you get your podcasts. Ask SEO questions and get a free SEO audit on our website!

Episode Transcript and Resources: https://www.localseotactics.com/setting-up-your-2024-seo-goals/

FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/

Ask us a question: https://www.localseotactics.com/questions/

Jesse is joined by Sue and TJ to provide insights and advice for business owners who are hesitant to show their address on their GBP. From making the storefront presentable to renting a cheap office space, they emphasize how a visible address can improve rankings, especially if competitors are storefront businesses. Learn the importance of citations and when Google will show the address on citations even if it is hidden on the GBP.

• Showing the address on a Google Business Profile (GBP) can improve rankings, especially if competitors are storefront businesses.
• If the address is already out there, it's worth considering showing it on the GBP to align with the convention of the industry.
• If showing the address is not feasible, consider making the storefront presentable or renting a cheap office space to use as the public facing address.

https://www.localseotactics.com/will-hiding-my-address-on-gbp-while-showing-on-citations-hurt-my-seo/

Thanks for listening! Show your support of the show by sharing and reviewing us wherever you get your podcasts. Ask SEO questions and get a free SEO audit on our website!

FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/

Ask us a question: https://www.localseotactics.com/questions/