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Don't use emotion to fight price objections.
When a prospect is stuck on the numbers, emotion won't work. You have to fight logic with logic.
I break down two Advanced AI Copywriting frameworks that make your price feel completely irrelevant: The "Apples to Oranges" Close and the "Identity Reframe."
I'm going to give you the specific AI Prompts that mathematically prove their price objections are silly. T
hen, we cover the "Identity Challenge." This is the prompt structure that lets you call out the difference between who they say they are and what they're actually doing—without being a jerk about it.
TRY THE TOOL: Get the AI that writes this copy for you (Free Trial): https://oJoy.ai
TRY THE TOOL: Get the AI that writes this copy for you (Free Trial): https://oJoy.ai
WATCH NEXT: Write A Complete Sales Letter In 8 Minutes Without Even Typing: https://youtu.be/8adZD-PIIok
TIMESTAMPS: 0:00 - Stop selling with emotion (The Logic Trap) 0:59 - Framework 1: The "Apples to Oranges" Close Stack 3:37 - The $1.61 vs. Jell-O Pudding Calculation 4:42 - The "Trivial Item" AI Prompt Strategy 8:09 - Framework 2: The Identity Reframe (Advanced Psychology) 10:56 - The "Identity Challenge" Prompt Structure 13:19 - Challenging a Prospect's Ego (The Script) 17:16 - When to use these techniques (Use With Caution) #CopywritingSecrets #MarketingPsychology #OjoyAI #FrankKern #AdvancedAICopywriting
By Frank Kern4.8
170170 ratings
Don't use emotion to fight price objections.
When a prospect is stuck on the numbers, emotion won't work. You have to fight logic with logic.
I break down two Advanced AI Copywriting frameworks that make your price feel completely irrelevant: The "Apples to Oranges" Close and the "Identity Reframe."
I'm going to give you the specific AI Prompts that mathematically prove their price objections are silly. T
hen, we cover the "Identity Challenge." This is the prompt structure that lets you call out the difference between who they say they are and what they're actually doing—without being a jerk about it.
TRY THE TOOL: Get the AI that writes this copy for you (Free Trial): https://oJoy.ai
TRY THE TOOL: Get the AI that writes this copy for you (Free Trial): https://oJoy.ai
WATCH NEXT: Write A Complete Sales Letter In 8 Minutes Without Even Typing: https://youtu.be/8adZD-PIIok
TIMESTAMPS: 0:00 - Stop selling with emotion (The Logic Trap) 0:59 - Framework 1: The "Apples to Oranges" Close Stack 3:37 - The $1.61 vs. Jell-O Pudding Calculation 4:42 - The "Trivial Item" AI Prompt Strategy 8:09 - Framework 2: The Identity Reframe (Advanced Psychology) 10:56 - The "Identity Challenge" Prompt Structure 13:19 - Challenging a Prospect's Ego (The Script) 17:16 - When to use these techniques (Use With Caution) #CopywritingSecrets #MarketingPsychology #OjoyAI #FrankKern #AdvancedAICopywriting

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