The CMO Podcast

Marketing for Now Featuring United Airlines, Perdue Farms, GWI, EY Consulting, LinkedIn, McCormick & Company, Sanofi and CBRE.


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 This week on The CMO Podcast, Jim brings you a packed bonus episode, featuring eight guests he spoke with earlier this Summer during the Cannes Lions International Festival of Creativity. 

This recording is part of a special episode of Vayner’s Marketing for the Now series. Each guest joined Jim in the much-desired air conditioning to chat about creativity, leadership, what’s inspiring them, and the central theme of Gary Vaynerchuk's new book: the importance and challenge of attracting attention in today’s marketplace. 

Jim’s guests are:

  • Maggie Schmerin, Chief Advertising Officer for United Airlines
  • Carrie Seifer, Chief Customer Officer & General Manager for GWI
  • Lisa Peterson, The Americas Chief Marketing Officer for EY Consulting 
  • Ty Heath, Director of Market Engagement for The B2B Institute, a LinkedIn ThinkTank
  • David Zucker, EVP & Chief Marketing and Digital Officer for Perdue Farms
  • Tabata Gomez, McCormick & Company Inc’s Chief Marketing Officer 
  • Claudine Patel, the Chief Marketing Officer for Consumer Healthcare, Sanofi
  • Benji Baer, the Chief Marketing Officer of CBRE, the commercial real estate firm.


You can check out the full video on Vayner’s YouTube channel, plus much more content captured in Cannes on Vayner’s various social channels. 

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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The CMO PodcastBy vYve & Jim Stengel

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