Marketing on Mars

Join us in this episode of Marketing on Mars with Lori Pantel, CMO of Wella and former SVP at Mattel Inc., the company behind Barbie. 💄

Discover the latest in performance marketing for 2023, insights into Wella's marketing strategy with USD $750 million in sales, and Lori's most crucial lesson from Mattel.

Learn what made Barbie iconic and Lori's tips for staying relevant in the industry. 🎉

Lori also shares her thoughts on Twitter's rebranding to "X" and her journey as a CMO, including compensation insights.
--
Together, we enable individuals to look, feel & be their true selves.

Check out Wella: https://www.wellacompany.com
Connect with Lori Pantel: https://www.linkedin.com/in/loripantel/
--
Marketing on Mars is a podcast that brings unfiltered insights from the marketing world.

Every week, we conduct interviews with marketing experts who have worked in the field. They tell us how they got started in marketing and offer suggestions for others looking to enter the field.

If you're looking for more tips on marketing or if you have any questions about our podcast, let us know in the comments!

Website- https://marketingonmars.com
Spotify- https://spoti.fi/3dKqHZG
Tiktok- https://bit.ly/3b8xyKS
Instagram- https://bit.ly/3U23sdM
Linkedin- https://bit.ly/3J7Hotb
Youtube Channel- https://bit.ly/3zzum4u
Apple Podcast: https://bit.ly/3HmX3Fm

#marketingonmars #marketingpodcast #barbie #wella #beauty #barbiemovie #beautyprofessionals

Dive into the world of marketing with our latest episode of Marketing on Mars featuring Stephanie Shreve, the CMO of PowerChord, Inc!

Stephanie shares insights into PowerChord's 20+ years of success, their close collaboration with manufacturers, and the art of decoding customer needs.

Get valuable tips on B2B marketing, including the importance of mirroring customer language and cutting through jargon. Stephanie also delves into the fascinating topic of AI in marketing and whether it's replacing junior roles.

Join us for this engaging discussion on the future of marketing! 🚀
--
Integrate local messaging with data-driven insights to create exceptional customer experiences.

Check out PowerChord: https://www.powerchord.com
Connect with Stephanie Shreve: https://www.linkedin.com/in/stephanie-shreve-a6639823/
--
Marketing on Mars is a podcast that brings unfiltered insights from the marketing world.

Every week, we conduct interviews with marketing experts who have worked in the field. They tell us how they got started in marketing and offer suggestions for others looking to enter the field.

If you're looking for more tips on marketing or if you have any questions about our podcast, let us know in the comments!

Website- https://marketingonmars.com
Spotify- https://spoti.fi/3dKqHZG
Tiktok- https://bit.ly/3b8xyKS
Instagram- https://bit.ly/3U23sdM
Linkedin- https://bit.ly/3J7Hotb
Youtube Channel- https://bit.ly/3zzum4u
Apple Podcast: https://bit.ly/3HmX3Fm

#marketingonmars #marketingpodcast #ai #industryjargon #juniorrole #digitalmarketing #marketingchannels

Join us for a rollercoaster ride through marketing history in our latest episode of Marketing on Mars! 🌌

Meet Daniel Hofmeister, the former CMO of Jenny Craig, as he spills the beans on the dramatic rise and fall of this iconic weight loss solution company.

From near-billionaire status to bankruptcy, we're diving deep into the strategies, secrets, and surprises that shaped Jenny Craig's journey.

Get ready to laugh, learn, and discover what's next for the man behind the marketing magic! Don't miss out – hit that subscribe button and buckle up for insights that are out of this world! 🌟
--
The Jenny Craig program is designed to provide structure and support to help members lose weight and learn how to keep it off

Check out Jenny Craig: https://www.jennycraig.com
Connect with Daniel Hofmeister: https://www.linkedin.com/in/daniel-hofmeister/
--
Marketing on Mars is a podcast that brings unfiltered insights from the marketing world.

Every week, we conduct interviews with marketing experts who have worked in the field. They tell us how they got started in marketing and offer suggestions for others looking to enter the field.

If you're looking for more tips on marketing or if you have any questions about our podcast, let us know in the comments!

Website- https://marketingonmars.com
Spotify- https://spoti.fi/3dKqHZG
Tiktok- https://bit.ly/3b8xyKS
Instagram- https://bit.ly/3U23sdM
Linkedin- https://bit.ly/3J7Hotb
Youtube Channel- https://bit.ly/3zzum4u
Apple Podcast: https://bit.ly/3HmX3Fm

#marketingonmars #marketingpodcast #weightloss #weightlosssolution #jennycraig #bankruptcy #companystory

Join us for an inspiring episode of Marketing on Mars featuring Lloyed Lobo, Co-founder of Boast.

Dive into his journey of triumph and sacrifice, as we discuss community building, family priorities, and the pursuit of success.

Discover his strategies for maintaining health, happiness, and youthful vigor. From defining success to navigating challenges, Lloyed's story is a testament to the power of determination.

Tune in for insightful advice on building a thriving community and managing a marketing budget. 🚀

Grab a copy of Lloyed’s new book, 'From Grassroots To Greatness: 13 Rules to Build Iconic Brands with Community Led Growth' at FromGrassrootstoGreatness.com (Top New Release on Amazon).

--
Our software integrates your financial, engineering, and project data to increase the speed, accuracy, and size of eligible tax incentives.

Check out Boast: https://boast.ai/contact/
Connect with Lloyed Lobo: https://www.linkedin.com/in/lloyedlobo/
--
Marketing on Mars is a podcast that brings unfiltered insights from the marketing world.

Every week, we conduct interviews with marketing experts who have worked in the field. They tell us how they got started in marketing and offer suggestions for others looking to enter the field.

If you're looking for more tips on marketing or if you have any questions about our podcast, let us know in the comments!

Website- https://marketingonmars.com
Spotify- https://spoti.fi/3dKqHZG
Tiktok- https://bit.ly/3b8xyKS
Instagram- https://bit.ly/3U23sdM
Linkedin- https://bit.ly/3J7Hotb
Youtube Channel- https://bit.ly/3zzum4u
Apple Podcast: https://bit.ly/3HmX3Fm

#marketingonmars #successstories #communitybuilding #business #family #entrepreneurialjourney #marketingpodcast #success

Discover the incredible journey of Hush Blankets, Canada's fastest sleep brand, in our latest Marketing on Marsepisode!

Join us as Aaron Spivak, Co-founder of Hush Blankets, shares their remarkable story of achieving a $48 million evaluation in just 48 months.

Dive into the early days that set them apart, the secret behind their sales success, and how they scaled to a $10 million revenue. Uncover their insights on Facebook ads, community building, and the power of understanding your numbers.

With $44 million in revenue for 2021, Hush Blankets is a force to reckon with!

Tune in to explore their marketing strategies, platforms, and the true essence of their brand and don't miss this inspiring conversation that touches on financial wisdom, content creation, and the unbeatable impact of Facebook! 🔥

--

Discover Canada's best-cooling sheets and weighted blankets.

Check out Hush Blankets: https://hush.ca
Connect with Aaron Spivak: https://www.linkedin.com/in/aaron-spivak-hushblankets/
--
Marketing on Mars is a podcast that brings unfiltered insights from the marketing world.

Every week, we conduct interviews with marketing experts who have worked in the field. They tell us how they got started in marketing and offer suggestions for others looking to enter the field.

If you're looking for more tips on marketing or if you have any questions about our podcast, let us know in the comments!

Website- https://marketingonmars.com
Spotify- https://spoti.fi/3dKqHZG
Tiktok- https://bit.ly/3b8xyKS
Instagram- https://bit.ly/3U23sdM
Linkedin- https://bit.ly/3J7Hotb
Youtube Channel- https://bit.ly/3zzum4u
Apple Podcast: https://bit.ly/3HmX3Fm

#marketingonmars #sleepbrand #hushblankets #startupstory #innovativemarketing #marketingpodcast #marketingstrategy

Dive into the latest episode of Marketing on Mars with Bethany Hale, CMO of New Front, and explore a world of marketing wisdom, billion-dollar evaluations, and even tequila.

With a client list that reads like a sports fan's dream and an insight that spans 20 years in the industry, Bethany shares her thoughts on everything from tracking trends to podcasting preferences.

Looking for job advice or curious about the Oxford comma debate? This episode's got it all, including why Marketing on Mars might need a tequila-themed spin-off.

Grab a glass and join us on this marketing adventure! 🚀🥃

---

With elite insurance expertise empowered by cutting-edge technology, Newfront is transforming the insurance industry.

Check out Newfront: https://www.newfront.com
Connect with Bethany Hale: https://www.linkedin.com/in/bethany-hale-mba/
--
Marketing on Mars is a podcast that brings unfiltered insights from the marketing world.

Every week, we conduct interviews with marketing experts who have worked in the field. They tell us how they got started in marketing and offer suggestions for others looking to enter the field.

If you're looking for more tips on marketing or if you have any questions about our podcast, let us know in the comments!

Website- https://marketingonmars.com
Spotify- https://spoti.fi/3dKqHZG
Tiktok- https://bit.ly/3b8xyKS
Instagram- https://bit.ly/3U23sdM
Linkedin- https://bit.ly/3J7Hotb
Youtube Channel- https://bit.ly/3zzum4u
Apple Podcast: https://bit.ly/3HmX3Fm

#marketingonmars #newfront #tequilatalks #oxfordcomma #marketingwisdom #hottakes #marketingstrategy

Prepare to be Salsified! 🎉

Join Rob Gonzalez, the co-founder and CMO of Salsify, on this wild episode of Marketing on Mars, where we dig into the mysterious origin of the name "Salsify" (hint: it's not a dance move), the $450 million journey across Boston, London, Sydney, and Paris, and the secrets behind snagging the first 5 clients (no salsa involved).

Learn how outbound changed faster than you can say "cha-cha-cha," what makes Salsify's main channels groove, and how they shake it up with big events on a $150K budget.

And ever wonder about the CMO's salary in their industry? We've got the spicy details! Tune in and get ready to mambo with marketing! 💃
--
Improve efficiency, drive sales, and lead the digital shelf with the industry’s only unified Product Experience Management (PXM) platform.

Check out Salsify: https://www.salsify.com
Connect with Rob Gonzalez: https://www.linkedin.com/in/robgonzalez/
--
Marketing on Mars is a podcast that brings unfiltered insights from the marketing world.

Every week, we conduct interviews with marketing experts who have worked in the field. They tell us how they got started in marketing and offer suggestions for others looking to enter the field.

If you're looking for more tips on marketing or if you have any questions about our podcast, let us know in the comments!

Website- https://marketingonmars.com
Spotify- https://spoti.fi/3dKqHZG
Tiktok- https://bit.ly/3b8xyKS
Instagram- https://bit.ly/3U23sdM
Linkedin- https://bit.ly/3J7Hotb
Youtube Channel- https://bit.ly/3zzum4u
Apple Podcast: https://bit.ly/3HmX3Fm

#marketingonmars #marketingpodcast #marketingtrends #marketingstrategy #eventplanning #outboundmarketing

Welcome to another episode of Marketing on Mars, featuring Grant Johnson, CMO of Billtrust, who serves giants like Coca-Cola, FedEx, and Caterpillar.

Learn how Billtrust tackles unique problems and successfully raised $100 million, culminating in an astonishing $1.7 billion acquisition. Gain insights into their top 5 marketing channels, ROI winners, and innovative webinar strategies.

Don't miss their intriguing take on the metaverse and the potential of AI tools in marketing.

Hear about the nail-biting tennis match between Rune and Djokovic. In a spicy twist, Grant takes on a challenge, gulping down 5 shots of hot sauce for missing 5 marketing questions.

Tune in for a blend of knowledge, insights, and unexpected fun!
--
It’s time to unleash your cash flow and make AR radically simpler. With Billtrust.

Check out Billtrust: https://www.billtrust.com
Connect with Grant Johnson: https://www.linkedin.com/in/grantejohnson/
--
Marketing on Mars is a podcast that brings unfiltered insights from the marketing world.

Every week, we conduct interviews with marketing experts who have worked in the field. They tell us how they got started in marketing and offer suggestions for others looking to enter the field.

If you're looking for more tips on marketing or if you have any questions about our podcast, let us know in the comments!

Website- https://marketingonmars.com
Spotify- https://spoti.fi/3dKqHZG
Tiktok- https://bit.ly/3b8xyKS
Instagram- https://bit.ly/3U23sdM
Linkedin- https://bit.ly/3J7Hotb
Youtube Channel- https://bit.ly/3zzum4u
Apple Podcast: https://bit.ly/3HmX3Fm

#marketingonmars #marketingpodcast #marketingtrends #marketingstrategy #webinar #webinarstrategy #marketingclient

Prepare to have your mind blown in this new episode of 'Marketing on Mars'! Elyssa Steiner, the powerhouse CMO of Cantaloupe, graces our show, sharing jaw-dropping secrets and experiences. 🤯

Delve into how Cantaloupe cracks tough problems, attracting an impressive 25,000 customers, and the exciting saga behind raising a phenomenal $240 - $250 million in funding. Discover how to make your emails and ads more personalized directly from the marketing mastermind. 👏🏻

Get insider information about Cantaloupe's top PPC channels and learn about their extravagant $12 million/year marketing strategy. Hear Steiner’s thought-provoking views on Amazon & Facebook groups and how her unique upbringing shaped her exceptional career.

This is one rollercoaster ride you don't want to miss! 🔥

Subscribe now and join us as we continue to explore the fascinating world of Marketing on Mars! 👽
--
Our all-in-one platform helps businesses like yours accept digital payments, engage more consumers, and automate the thousands of decisions you make every day–from anywhere in the world.

Check out Cantaloupe: https://www.cantaloupe.com
Connect with Elyssa Steiner: https://www.linkedin.com/in/elyssasteiner/

--
Marketing on Mars is a podcast that brings unfiltered insights from the marketing world.

Every week, we conduct interviews with marketing experts who have worked in the field. They tell us how they got started in marketing and offer suggestions for others looking to enter the field.

If you're looking for more tips on marketing or if you have any questions about our podcast, let us know in the comments!

Website- https://marketingonmars.com
Spotify- https://spoti.fi/3dKqHZG
Tiktok- https://bit.ly/3b8xyKS
Instagram- https://bit.ly/3U23sdM
Linkedin- https://bit.ly/3J7Hotb
Youtube Channel- https://bit.ly/3zzum4u
Apple Podcast: https://bit.ly/3HmX3Fm

#marketingonmars #marketingpodcast #marketingtrends #marketingstrategy #ads #personalizedads #emailstrategy

Join us in the latest episode of Marketing on Mars with Jessica Zall, CMO of Percent, and special guest AJ Wilcox, host of The LinkedIn Ads Show.

Discover the secrets behind Percent's impressive success, including their target business size, 3,000 active investors, and $20 million in funds raised.

Explore their marketing channels and a $150k monthly budget. AJ dives into LinkedIn ads with Jessica, discussing strategies for growing a LinkedIn company.

Don't miss the hilarious twist as they take shots of hot sauce for unanswered questions.

Tune in now for insights, laughter, and spice!

--
Easily find, compare, and invest in exclusive private creditdeals.

Check out Percent: https://percent.com
Connect with Jessica Zall: https://www.linkedin.com/in/jessicazall/
--
Marketing on Mars is a podcast that brings unfiltered insights from the marketing world.

Every week, we conduct interviews with marketing experts who have worked in the field. They tell us how they got started in marketing and offer suggestions for others looking to enter the field.

If you're looking for more tips on marketing or if you have any questions about our podcast, let us know in the comments!

Website- https://marketingonmars.com
Spotify- https://spoti.fi/3dKqHZG
Tiktok- https://bit.ly/3b8xyKS
Instagram- https://bit.ly/3U23sdM
Linkedin- https://bit.ly/3J7Hotb
Youtube Channel- https://bit.ly/3zzum4u
Apple Podcast: https://bit.ly/3HmX3Fm

#marketingonmars #marketingpodcast #marketingtrends #eventmarketing #marketingstrategy #linkedin #linkedinstrategy #linkedinads