
Sign up to save your podcasts
Or


No athlete wishes for an injury, but when Kurt Ainsworth’s bad shoulder derailed his professional pitching career, it created a big opportunity. Kurt and two partners started a wooden bat company in his backyard, bringing their intimate knowledge of baseball to every bat they sold. Soon, big-name players like Sammy Sosa were swinging them, but Kurt knew they had to expand to aluminum bats to reach the wider field of non-professional players. The company faced a near death experience when the NCAA decertified its bats for being too powerful, but eventually regained its footing. In 2013, Marucci Sports was acquired for over half a billion dollars; and next year, Marucci will slide past Louisville Slugger to become the official bats of Major League Baseball.
This episode was produced by Devan Schwartz with music composed by Ramtin Arablouei.
It was edited by Neva Grant with research from Katherine Sypher.
Our engineers were Maggie Luthar and Jimmy Keeley.
You can follow HIBT on Twitter & Instagram, and email us at [email protected].
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
By Guy Raz | Wondery4.7
2955829,558 ratings
No athlete wishes for an injury, but when Kurt Ainsworth’s bad shoulder derailed his professional pitching career, it created a big opportunity. Kurt and two partners started a wooden bat company in his backyard, bringing their intimate knowledge of baseball to every bat they sold. Soon, big-name players like Sammy Sosa were swinging them, but Kurt knew they had to expand to aluminum bats to reach the wider field of non-professional players. The company faced a near death experience when the NCAA decertified its bats for being too powerful, but eventually regained its footing. In 2013, Marucci Sports was acquired for over half a billion dollars; and next year, Marucci will slide past Louisville Slugger to become the official bats of Major League Baseball.
This episode was produced by Devan Schwartz with music composed by Ramtin Arablouei.
It was edited by Neva Grant with research from Katherine Sypher.
Our engineers were Maggie Luthar and Jimmy Keeley.
You can follow HIBT on Twitter & Instagram, and email us at [email protected].
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

91,011 Listeners

21,948 Listeners

44,034 Listeners

32,333 Listeners

30,768 Listeners

43,536 Listeners

16,178 Listeners

10,479 Listeners

2,195 Listeners

773 Listeners

113,199 Listeners

469 Listeners

3,986 Listeners

9,566 Listeners

12,842 Listeners

9,141 Listeners

8,616 Listeners

2,150 Listeners

115 Listeners

3,046 Listeners

22,970 Listeners

903 Listeners

2,064 Listeners

255 Listeners

2,541 Listeners

252 Listeners

849 Listeners

1,654 Listeners

1,525 Listeners

238 Listeners

67 Listeners

540 Listeners

216 Listeners