Let's talk about the business of wellness…

 

Max Henderson is the Co-Founder of Hotpod Yoga, Europe’s largest yoga company. Launched in 2013, Max and his Co-Founder Nick have grown the business to 80 locations across 8 countries. 

 

In this episode Max shares with us his experience of discovering yoga as a regular consumer and how he spotted a gap in the market for something more mass market friendly. We also discuss the business decision to create a franchise model, and how that opportunity has enabled rapid expansion, and the power behind their unique, patented yoga pod. Plus, Max shares future plans to disrupt the at-home yoga experience! 

 

Recorded in early September 2020 following a nationwide lockdown, Max talks to us about what the future for the boutique market looks like post-COVID, the demise of city centers, and if COVID has taught them anything, it’s that they’ve built a resilient business model that can weather the storm. 

 

Thank you to our sponsors:

The go-to legal firm supporting the wellness industry, Bird & Bird.

Modern accountancy firm dedicated to saving you money, GrowFactor.

Software booking experts, Mindbody.

 

To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.